Strategic Key Account Manager

JOB TITLE:                                   Strategic Key Account Manager

RESPONSIBLE TO:                     Head of Key Account Development

MAIN LOCATION:                      London, but post holder may be required to  visit other sites or customer locations as  part of their role and responsibilities as well as the occasional customer entertainments and events.

Objective:

Partnering with teams across APG, you will take ownership of ensuring customer expectations are met and delivered to a consistently high standard. You will play a key role in managing relationships with strategically significant customers, ensuring high levels of customer satisfaction while identifying and delivering opportunities for revenue growth. The role carries responsibility for achieving agreed account targets, with success measured by both commercial outcomes and the strength of customer relationships.

Key Responsibilities:

• Establish strong, long-term client relationships.


• Build and maintain strong relationships with key business clients.


• Build a healthy pipeline of new and existing business opportunities, as well as new accounts.


• Deliver £20m of sustainable revenue growth through strategic account planning, pipeline development and expansion of existing key accounts


• Regular communication with clients, resolve client queries and set up and lead strategic business meetings with current and prospective portfolio.


• Suggest solutions and innovative ideas to meet client needs.


• Identify, recommend and support the implementation of improved commercial and operational processes aligned with key account strategy.


• Act as the liaison between key customers and internal teams


• Focus on growing and developing existing accounts through structured up-selling and cross-selling of APG products and solutions.


• Monitor sales performance metrics


• Prepare monthly, quarterly and annual reports and forecasts.


• Take ownership of and manage tender processes, as well as requests for quotations for current customers, in collaboration with relevant departments and management team


• Oversee the onboarding of new products for current customers and new customers (where required)


• Provide guidance to the Customer Service Team and other departments to ensure that they are meeting the customer’s needs, acting as an escalation point for the customer.


• Liaise with all other relevant internal Departments to ensure that all customer deadlines and requirements are met.


• Strong negotiation skills with a problem-solving attitude.

Essential Skills:

• Proven experience in Strategic or Senior Account Management, managing major national or strategic accounts.


• Demonstrable track record of delivering significant revenue growth within complex account portfolios.


• Strong interpersonal, relationship-building, and stakeholder management skills.


• Solid new business development experience alongside existing account growth.


• Strong negotiation skills with a solution-oriented and problem-solving mindset.


• Highly self-motivated, proactive, and commercially driven.


• Customer-centric approach with the ability to balance customer needs and commercial objectives.


• Experience using CRM systems to manage pipelines, performance, and customer relationships.

Desirable experience:

• Experience using Salesforce

Additional Requirements:

• In addition to the responsibilities listed above the post holder may be required to perform other duties assigned by the Senior Management Team from time-to-time. Subject to adequate experience and/or training.


• To participate in the annual performance appraisal process and objective scheme.


• To work in accordance with all APG policies including Health and Safety, Employment, Staff, Quality and Environmental.


• To adhere to company wide information security policies, as outlined and agreed within the first month of employment.


• It’s important during the employment with APG and anytime thereafter that any information relating to APG is treated with the strictest confidentiality.

Why APG?

Within APG, our people are at the heart of everything we do. Therefore, we work to create a positive, inclusive, social environment that allows our team to thrive and develop both personally and professionally to support our growing global business.

In addition to a positive company culture that puts our internal team first, you will also be eligible for;

• Flexible working Policy – offering the option to work both from home and our vibrant, modern offices


• Monthly Wellness Allowance up to £50


• 2 Volunteer Days per year


• 33 Days holiday & additional Birthday holiday allowance


• Summer & Winter socials


• Access to EAP in addition to internal Mental Health First Aiders


• Competitive Pension plan


• Competitive Bonus scheme

EQUALITY OF OPPORTUNITY IS COMPANY POLICY