TikTok Live Presenter

About Somerce

Somerce is a TikTok Shop specialist agency focused on driving GMV growth for brands.

We work with some of the fastest-growing beauty, fashion, lifestyle and FMCG brands across the UK, US and EU. LIVE commerce sits at the heart of what we do, and our presenters play a critical role in converting traffic into sales.

Our clients include: P.Louise, Unilever, Free Soul & L’Oréal.

What you will do

This is not a “just go live and talk” role.

We’re looking for confident, commercially minded TikTok LIVE Presenters who can host high-performing lives, sell products naturally and adapt in real time to performance. You’ll be front and centre on LIVE, representing major brands and driving measurable revenue.

LIVE Presentation & Selling

• Host TikTok Shop LIVE sessions for leading e-commerce brands
• Confidently present, demonstrate and sell products on camera
• Drive engagement, urgency and conversion throughout each LIVE
• Follow live trading plans including:
• Product sequencing
• Bundles
• Offers and incentives
• Adapt tone, pacing and messaging based on live performance

Commercial Awareness

• Understand what’s selling and why
• React quickly to:
• Stock levels
• Conversion trends
• Audience behaviour
• Push hero products and deals at the right moments
• Take direction from LIVE Ops and Strategists during broadcasts

Preparation & Professionalism

• Arrive fully prepared for each LIVE
• Understand brand tone, key messages and product USPs
• Represent brands professionally and confidently at all times
• Work collaboratively with producers, ops and wider teams

Performance & Feedback

• Take feedback onboard to continuously improve performance
• Understand basic LIVE performance metrics (GMV, conversion, AOV)
• Aim to improve results live-by-live

What We’re Looking For

Essential

• Confident on camera with strong communication skills
• Natural seller with the ability to build rapport quickly
• Comfortable hosting LIVE for extended periods
• Reliable, punctual and professional
• Willingness to learn and improve

Desirable

• Experience presenting on TikTok LIVE or similar platforms
• Background in beauty, fashion, lifestyle or FMCG
• Sales, retail or live presenting experience

Core Benefits

• Competitive salary, benchmarked to experience and performance
• Performance-related bonus / commission aligned to commercial impact
• 28 days holiday + bank holidays
• Hybrid working with offices in London and Manchester
• Flexible working hours – we care about output, not clock-watching

Growth & Career Development

• Clear progression paths with responsibility early
• Regular performance reviews focused on development and impact
• Direct exposure to high-growth brands across the UK, US and EU
• Opportunity to work at the cutting edge of TikTok Shop and social commerce

Financial & Lifestyle Perks

• Company pension scheme
• Monthly wellness allowance (gym, fitness, mental wellbeing or similar)
• Team socials and events throughout the year
• Staff discounts across our brands and partners

Work Environment

• Fast-paced, high-ownership culture
• Minimal bureaucracy and maximum accountability
• Surrounded by people who care about performance, creativity and doing things properly
• A business that wins with its clients, shared success matters

The Somerce Difference

• We trust our people
• We move quickly and back good ideas
• You’ll have real influence, not just responsibility
• If you perform, you’ll grow, simple as that