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Trade Marketing Manager

icon building Company : Innova Search
icon briefcase Job Type : Full Time

Number of Applicants

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Job Description - Trade Marketing Manager

Are you ready to bring bold ideas to life, thrive in the buzz of pubs and bars, and drive one of the UK’s top spirits to new heights in the On-Trade world?

Our client is looking for a dynamic Trade Marketing Manager to join a high-energy marketing team in one of the UK’s fastest-growing spirits businesses. This isn’t just about supporting sales - it’s about creating unforgettable brand experiences that turn drinkers into loyal fans.

In this role, you’ll be the link between Marketing and Field Sales, translating brand strategy into show-stopping activations, eye-catching POS tools, and commercially savvy trade support that resonates in pubs, bars, and clubs across the UK.

What you’ll be doing:

  • Bringing brand strategy to life at street level through standout trade marketing activities.
  • Developing creative, consumer-focused campaigns that add real value for our on-trade and off-trade partners.
  • Elevating visibility at the point of purchase in both channels.
  • Leading the charge on POS development, working with supply chain and commercial teams.
  • Providing insight-driven sales arguments and field intelligence.
  • Being the marketing eyes, ears, and voice within the on-trade sales environment.
  • Managing budgets and evaluating campaign effectiveness with laser precision.


What You’ll Bring:

  • Deep knowledge of the UK on-trade scene - you know what works, what doesn’t, and what’s next.
  • An understanding of the off-trade channel.
  • 3+ years' experience in FMCG (ideally within beverages) with a flair for field marketing.
  • Excellent interpersonal and presentation skills - you can command a room and build lasting relationships.
  • Creativity, curiosity, and commercial awareness in equal measure.
  • Budget savvy with strong project management skills from concept to execution.


You’ll Thrive If You:

  • Are self-motivated and thrive on autonomy and accountability.
  • Think like a marketer but act like a businessperson.
  • Are honest, courageous, a team player - and always ready to pitch in.
  • Can turn bold ideas and insights into powerful activations.
  • Love getting out into the trade and feel at home in pubs, bars, and clubs.


Bonus Points:

Degree in business, marketing, communications or a related field.
Experience in the spirits or drinks industry.
Industry qualifications are a plus.

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