VodafoneThree - Strategy and Planning Manager

## \n\nLocation: London Speechmark + Hybrid Working \nSalary: Excellent basic salary plus bonus and Vodafone benefits \nWorking Hours: Full time 37.5 hrs per week - Monday to Friday\n\nHybrid\n\nWe believe that through collaboration and connection with our colleagues we can achieve great things. Our hybrid working approach allows our people to work both in the office and at home, providing the flexibility and resources you need to succeed in your role. We don\u0027t require you to be in on specific days; instead, we ask people to come into the office 2-3 days each week, for at least 8 days per month. You should work with your line manager to understand what their expectations are for you, your specific role and your team.\n\n## \n\nWho We Are \n \nWe\u2019re here to build a network the UK can count on \u2013 one that connects people, places and potential. Because no matter where you live, what your background is, or how you get online \u2013 we think everyone deserves the same chance to stay connected, and with VodafoneThree, that future\u2019s being built \u2013 today. \n \nWe\u2019re creating more than the UK\u2019s best network. We\u2019re helping close the digital divide, empower communities and drive meaningful progress. \n \nWe believe that everyone should feel they belong. Whoever you are and whatever your story, there\u2019s space for you here. We\u2019re building a workplace where different perspectives are welcomed, voices are heard, and everyone feels safe to show up as themselves. \n \nYou\u2019ll join a team that genuinely cares \u2013 about each other, about our customers, and about the future we\u2019re building. From day one, you\u2019ll be welcomed, valued and encouraged to bring your whole self to work. \n \n \n \nWhy VodafoneThree \n \nJoin us and you\u2019ll be at the heart of change. That means building responsibly, investing sustainably and creating opportunities that last. \n \nWe\u2019re not just expanding connectivity; we\u2019re reimagining what a connected nation looks like. With \u00a311bn invested in 5G and digital infrastructure, your work will directly power businesses, services, and communities across the country. \n \nYou\u2019ll work on real challenges, with real impact, across every corner of the country. Wherever you join us, whatever your role, you\u2019ll be helping to build a future that works better for everyone. \n \nWe move at pace, because what we\u2019re building matters \u2013 and we\u2019re learning as we go. We\u2019re proud of the progress we\u2019ve made, but we\u2019re just getting started. \n \nBe a part of our Consumer team where creating and developing products, services and propositions is at the forefront. From the way we interact with our customers, to how we communicate in our campaigns and create data-driven propositions, this is where some of our best ideas are brought to life.\n\n## \n\nWhat you\u2019ll do\n\nThe Campaign Ops Strategy \u0026 Planning Manager is a crucial and senior strategic marketing role for Vodafone UK, defining and governing the strategic framework for campaign delivery platforms and customer contact strategies. This role ensures effective planning, prioritization, and governance of campaign operations, driving alignment across squads and chapters. It leads transformation initiatives, optimizes campaign performance, and partners with stakeholders to deliver measurable commercial and customer value while maintaining compliance and operational excellence.\n\n * Set the enterprise martech \u0026 customer activation strategy, ensuring alignment of data, tech, and CRM capabilities with commercial objectives.\n * Own omnichannel contact governance, defining eligibility, frequency, arbitration and personalisation rules across all inbound/outbound touchpoints.\n * Lead Vodafone base marketing demand, intake and prioritisation, balancing value, customer impact, and platform capacity to optimise delivery.\n * Shape the Martech architecture roadmap, driving evolution of decisioning, CDP, orchestration, experimentation and consent capabilities.\n * Accelerate AI\u2011driven personalisation, embedding predictive models, real\u2011time signals and GenAI across journeys and channels.\n * Guide CRM and journey squads, ensuring best\u2011practice design, test\u2011and\u2011learn, segmentation and platform utilisation.\n * Own the Vodafone base marketing measurement framework, defining KPIs, ROI tracking, and optimisation routines that uplift performance.\n * Lead Vodafone base marketing transformation programmes, including platform modernisation, operating model uplift, and process excellence.\n * Drive cross\u2011functional alignment, connecting Technology, Data, Commercial and Digital teams around a unified base marketing strategy.\n * Build and develop a high\u2011performing base marketing strategy function, fostering innovation, collaboration and continuous improvement.\n\n\n\nWho you are \n\n * Experience in campaign operations and strategic planning.\n * People Management experience \n * Strong understanding of customer contact strategies and marketing platforms.\n * Ability to manage complex planning and prioritization processes.\n * Analytical skills for performance measurement and optimization.\n * Familiarity with agile delivery and backlog management.\n\n\n\nCritical Success Factors \u0026 Core Competencies:\n\n * Strategic planning and execution capability.\n * Strong analytical and problem-solving skills.\n * Collaborative leadership and stakeholder influence.\n * Ability to drive transformation and continuous improvement.\n\n\n\nWorried that you don\u2019t meet all the desired criteria exactly? \n\nWe know that everyone is unique, with multiple aspects to their identity and different experiences behind them. We are passionate about Inclusion for All and creating a workplace where everyone can thrive, whatever their personal or professional background. If you\u2019re excited about this role but your experience doesn\u2019t align exactly with every part of the job description, we encourage you to apply as you may be the right candidate for this role or another role, and our recruitment team can help you see how your skills fit in.\n\n## \n\nVodafone is recognised as a Disability Confident Leader, and we are committed to offering a fair and proportionate amount of interviews to applicants with disabilities, neurodiversity, or long-term conditions who best meet the minimum essential criteria for our vacancies. If you would like your application to be considered under the Disability Confident Scheme, please select \"yes\" below. Please note the essential criteria will be measured against your CV for decision making on your application.\n\nWhat we offer \n \nWe care about our people\u2019s success by offering great pay, bonuses, up to 28 days off plus bank holidays, and paid time for charity work. You can personalise our benefits for you and your family, like discounts, vouchers, a pension plan and loads more. We help with your career through our amazing learning tools and top-notch parental leave policies. \n \n \n \nNeed to Know \n \nWe are regulated by the Financial Conduct Authority and all offers of employment for this role are subject to background checks, including criminal (DBS) and financial checks to meet the regulators standards. \n \nIf you require any reasonable adjustments or have an accessibility request as part of your recruitment journey, for example, extended time or breaks in between online assessments, a sign language interpreter, or assistive technology, please refer to the Accessibility section of our Careers website (https://careers.vodafone.com/uk/applying-to-us/) for guidance. \n \nWe use AI in different parts of our business to boost innovation, improve efficiency, and create new opportunities. We know many candidates use AI to fine-tune their CVs or prepare for interviews, but what we really care about is your unique experiences and achievements. \n \nDuring the interview, we want you to rely on your own knowledge and skills to show us who you really are\u2014your personality, creativity, and abilities. Above all, we\u2019re looking for authenticity and can\u2019t wait to get to know the real you.\n\n## \n\n#VodafoneThree \n\n#LI-Hybrid\n