Business Development Associate

About the company

Merge helps global businesses collect, hold and move money globally in real-time across any currency, via a single API. Headquartered in London, we are backed by top-tier investors including Octopus Ventures and Coinbase, and led by a team that has worked with PayPal, Google, Visa and on Stripe’s international expansion.

Following the in-principle approval of our E-money (EMI) license in Europe, we are expanding across our offices in London, Paris and Bangalore.If you are highly self-driven, thrive in an environment that is committed to excellence and enjoy solving hard problems at the intersection of global payments and treasury management for global B2B platforms, we’d love to have you join the journey with Merge!

Key Responsibilities:

• Prospection: Actively identify and cultivate new leads through various channels including LinkedIn, public database, prospection tools, industry events, market research, etc.
• Outbound strategy: Develop and execute effective outbound sales strategies and campaigns, utilizing email, social media, and direct contact methods to increase lead conversion rates.
• Market research: Conduct thorough market research to identify industry trends, competitor strategies, and potential customer needs to better position our services in the market.
• Social media and event screening: Monitor and analyze social media platforms and relevant industry events to identify and engage with potential leads, and recognize opportunities for outbound campaigns.

Requirements:

• 1-5 years of experience in sales, business analysis or consulting roles
• Proficiency with CRM softwares is a plus
• Experience with lead generation tools and strategies
• Knowledgeable in outbound sales tactics and lead enrichment processes
• Knowledgeable in B2B fintech and payments industry is a plus
• Strong analytical skills and proficiency in market research to identify trends, challenges, and opportunities
• Excellent communication and interpersonal skills
• A proactive approach to problem-solving and a strong drive to learn and grow within the industry
• Bachelor’s degree in Business Administration, Marketing, or a related field is preferred