Business Development Manager, Medical Devices

Business Development Manager, Medical Devices

Location: Field-based (UK-wide) with 2 days/week onsite at HQ, Coventry
Employment Type: Full-time, Permanent

RTG is working with a rapidly growing SME specialising in medical devices, headquartered in the Coventry area who are embarking on an exciting new collaboration with a partner organisation and are launching an innovative product range designed to meet the evolving needs of the NHS, public sector, and defence healthcare services. They are now seeking a highly motivated and experienced Business Development Manager to drive market growth and sales of this new offering.
This is a pivotal role for an individual with proven experience in medical devices sales and a strong understanding of ISO 13485 standards. The successful candidate will be responsible for identifying and developing new business opportunities, building strategic partnerships, and expanding our presence within managed service markets such as the NHS, MOD, and other public sector bodies.

The Role:

• Drive sales and business development of a new medical device product range.

• Develop and implement go-to-market strategies in collaboration with internal stakeholders and external partners.

• Identify, pursue, and secure new business opportunities across NHS trusts, the armed forces, and other public sector bodies.

• Build and maintain long-term relationships with key decision-makers, procurement teams, and clinical stakeholders.

• Deliver product presentations, training, and demonstrations to clients.

• Attend relevant industry events, trade shows, and exhibitions.

• Maintain accurate CRM records and provide regular sales reports to senior management.

• Ensure all sales activities are compliant with ISO 13485 and relevant regulatory frameworks.

The Person:

• Proven- extensive track record in medical device sales, ideally in a business development or account management capacity.

• Strong understanding of ISO 13485 and regulated sales environments.

• Experience working with or selling into managed services: NHS, public sector, MOD, or similar.

• Excellent communication, negotiation, and interpersonal skills.

• Ability to work independently, manage your own schedule, and travel across the UK as required.

• Commercially astute with a strategic mindset and a hands-on approach.

• Full UK driving licence and willingness to travel extensively.

• Right to work in the UK.

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