Marketing, Communications & Alumni Manager

Fixed Term 12 month role working all year round - 15 hours per week (2 days per week, flexible working arrangements considered)

Salary: £29,000 per annum (pro rata) - actual salary £11,600

Closing Date for this vacancy: Midnight, Sunday, 20th July 2025

Interview Dates: To Be Confirmed

Start Date: July/August 2025

Please also complete the Schools Application Form alongside a cover letter and up to date CV.

About York Steiner School

York Steiner School is an independent, non-selective school providing Steiner Waldorf education to children aged 3 to 16. Rooted in Waldorf philosophy, we offer a holistic and creative learning environment that nurtures the whole child — head, heart, and hands. We are part of a network of successful UK and Irish Waldorf schools and enjoy strong community ties in the city of York.

We are seeking a capable and creative Marketing, Communications and Alumni Manager to raise awareness of the school, promote Steiner education, and support pupil recruitment and community engagement.

Role Purpose

The purpose of this role is to raise the profile of York Steiner School through strategic marketing and communications, with the ultimate aim of increasing pupil enrolment. The postholder will manage both internal and external communications, lead brand development, and establish strong connections with prospective families, alumni, and the wider community.

They will also take the lead in developing the school’s alumni relations programme, supporting events and communications that engage former pupils and families.

The role reports to the School Business Manager and takes additional input from the trustees responsible for marketing and communications.

Key Responsibilities

Marketing & Communications

• Develop and deliver a marketing strategy that supports pupil recruitment and enhances the school’s public profile
• Maintain and update the school’s website, social media accounts, newsletters and other communication channels
• Create compelling written and visual content in line with the school’s ethos and values
• Ensure consistent branding and tone of voice across all platforms
• Design and produce digital and print materials such as flyers, banners, and prospectuses
• Track and report on engagement metrics to inform marketing activity
• Promote open days, seasonal festivals, and other key events

Alumni Engagement

• Build and maintain an alumni contact database
• Develop and deliver regular alumni communications, including newsletters and updates
• Organise alumni events and reunions
• Encourage alumni involvement in mentoring, storytelling, and promotional efforts
• Support alumni-led fundraising campaigns in collaboration with the School Business Manager and trustees

Events Support

• Lead or support the planning and promotion of events such as school fairs, festivals, and open days
• Attend key events to support delivery and capture promotional content
• Coordinate with teaching and administrative staff to ensure event success

Bid Writing

• Identify possible sources of funding through available grants and viable organisations
• Develop credible and targeted proposals that align with the school’s strategic and cultural vision, through collaboration with the School Business Manager
• Establish and maintain communication with prospective funders

Safeguarding and Legal

York Steiner School is committed to safeguarding and promoting the welfare of children. All staff are expected to share this commitment. An enhanced DBS check and satisfactory references are required for this role.

Annual Leave: 28 days (inclusive of bank holidays). There will be a 3 month probationary period.

We implement safeguarding protocols in all aspects of our working practices and we are committed to safeguarding and promoting the welfare of children and young people.  All successful applicants will be required to undertake an enhanced DBS check and this will include social media checks.          

York Steiner School is an equal opportunities employer and is committed to ensuring that every job applicant or employee receives equal treatment irrespective of sex, marital status, age, race, nationality, disability, sexuality or religious belief.                                                                                                                                                                                                                                                                    

Application process and timescales

Application forms can be downloaded from https://www.yorksteinerschool.org/job-opportunities/

To find out more about York Steiner School visit our website https://www.yorksteinerschool.org/

All completed application forms to be emailed: to Sarah Heaton, HR/Admin Manager at [email protected] alongside a cover letter and up to date CV.