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AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas – immunology, oncology, neuroscience, and eye care – and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at Follow @abbvie on Twitter, Facebook, Instagram, YouTube and LinkedIn.
Purpose: Oversee and lead the development and implementation of cross-brand HCP marketing strategies and tactics for Anti-Infective portfolio.
Responsibilities:
· Collaborate with Marketing Director(s) and business leaders to build, manage and execute marketing plans to achieve business objectives and goals including patients’, market and financial results.
· Identify and pursue cross-brand HCP tactical opportunities to drive total Anti-Infective portfolio growth
· Diagnose obstacles to brand growth and work collaboratively to provide solutions
· Drive and participate in business and marketing plans process
· Develop and manage marketing budgets and key performance indicators (KPIs)
· Lead and manage direct teams
· Create a highly collaborative and effective cross-functional marketing team that strives for flawless execution deliver business results
· Lead agency partners in the develop and implementation of strategic and tactical plans to drive brand growth
· Stay updated on the latest developments in the AI treatment landscape and ensure marketing strategies are aligned with the evolving market dynamics
Significant Work Activities -Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day)
· Bachelor’s Degree required
· Proven marketing experience with increased proficiency in all marketing skills
· Previous cross franchise/cross channel marketing experience preferred
· Experience working with, and/or managing, outside vendors
· Strong understanding of budget management
· Current working knowledge of the pharmaceutical Legal, Medical, Regulatory review process
· Excellent working knowledge and experience with marketing strategy and product positioning
· Demonstrated ability to successfully collaborate with commercial and non-commercial teams and flawlessly execute tactics
Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law:
Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole and absolute discretion unless and until paid and may be modified at the Company’s sole and absolute discretion, consistent with applicable law.
AbbVie is committed to operating with integrity, driving innovation, transforming lives, serving our community and embracing diversity and inclusion. It is AbbVie’s policy to employ qualified persons of the greatest ability without discrimination against any employee or applicant for employment because of race, color, religion, national origin, age, sex (including pregnancy), physical or mental disability, medical condition, genetic information, gender identity or expression, sexual orientation, marital status, status as a protected veteran, or any other legally protected group status.
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