Digital Content Creator

OVERVIEW OF THE COMPANY

Fox TV Stations FOX Television Stations owns and operates 29 full power broadcast television stations in the U.S. These include stations located in 14 of the top 15 largest designated market areas, or DMAs, and duopolies in 11 DMAs, including the three largest DMAs (New York, Los Angeles and Chicago). Of these stations, 18 are affiliated with the FOX Network. In addition to distributing sports, entertainment and syndicated content, our television stations collectively produce approximately 1,200 hours of local news every week. These stations leverage viewer, distributor and advertiser demand for the FOX Network’s national content.

JOB DESCRIPTION

FOX 13 Seattle is looking for a highly skilled and motivated Digital Content Creator to join our dynamic team. As a leading news organization, we strive to deliver engaging and impactful content to our audience across various digital platforms. In this role, your primary focus will be on video optimization and SEO strategies to enhance our online presence and ensure maximum reach.

RESPONSIBILITIES

1. Video Production and Optimization:

• Produce and curate high-quality videos for online platforms, including news stories, features, interviews, and promotional content.

• Edit and enhance videos using industry-standard software to produce visually appealing and engaging content.

• Manage video library and layout of multiple platforms including news website, mobile app, FOX LOCAL connected TV app, and YouTube

• Optimize videos for search engines and social media platforms to maximize visibility and organic reach.

• Implement SEO best practices in video descriptions, titles, and tags to improve discoverability and drive traffic.

• Monitor video performance and engagement metrics to identify opportunities for improvement and growth.

2. SEO Strategy Development:

• Collaborate with the Digital Content team to develop and implement SEO strategies that align with our content goals.

• Conduct keyword research to identify relevant topics and optimize video content accordingly.

• Stay up-to-date with the latest SEO trends and algorithm changes to ensure our content remains competitive.

• Analyze SEO performance metrics and provide recommendations for improvement to increase organic traffic.

3. Local Journalism:

• Work closely with other newsroom journalists like assignment editors, reporters, producers and photographers to publish, copy edit and update articles, videos and social media posts.

• Collaborate with others to strategize the best platform for certain content (some stories might be great for digital media only, others should be the lead story on TV at 5pm)

• Follow the highest standards of journalistic integrity when publishing, sharing, reporting or developing news stories.

• Work with the FOX Television Stations’ group content team to coordinate coverage of national stories.

• Develop strategies to promote video content through email newsletters, partnerships, and other distribution channels.

REQUIREMENTS

• Bachelor's degree in Digital Media, Journalism, Communications, or a related field preferred.

• Proven experience in video production, editing, and optimization.

• In-depth knowledge of video SEO best practices, including keyword research, metadata optimization, and video distribution.

• Familiarity with industry-standard video editing software, such as Adobe Premiere Pro, Final Cut Pro, or similar.

• Strong understanding of SEO principles and trends.

• Excellent communication and collaboration skills.

• Ability to multitask and work under tight deadlines.