Are you ready to take charge of digital marketing strategies that drive real results? Join our vibrant team in Chicago as the Director of Digital Marketing and lead the charge in shaping performance-driven campaigns that make waves in the digital landscape! What You'll Do: Take ownership of our digital marketing campaigns, ensuring their performance exceeds expectations. Constantly innovate by testing existing channels, exploring new avenues, and embracing ongoing learning. Utilize data insights to inform strategies that elevate our marketing efforts and outshine the competition. Lead the development of data-centric go-to-market strategies that captivate our audience. What We're Looking For: A Bachelor's degree is a must. Bring your innate curiosity to the table—we thrive on it! 7+ years of experience in digital marketing, with a proven track record of success. In-depth knowledge of the digital media ecosystem, with expertise in at least one of the following: SEM, SEO, paid social, or display. Hands-on experience managing SEM, SEO, or paid social campaigns within the last 12 months is preferred. Drive and forecast yield for a diverse range of B2B/B2C brands. Proficiency in GA3/360/4 is essential. Ability to derive actionable insights from various data sources and weave them into compelling narratives. Familiarity with modeling and attribution techniques. Bonus points for candidates who can directly tie channel performance to revenue. Employment Type: Full-Time Salary: $ 105,000.00 Per Year
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