Product Marketing Manager

About Us We are dedicated to empowering creative teams worldwide to effortlessly produce and share stunning, transformative content at an unprecedented pace. Our journey began with the creation of a user-friendly platform tailored for one of the most demanding applications on the web: immersive feature stories. We take pride in serving a diverse clientele comprising some of the world's most renowned publishers, brands, non-profits, and academic institutions. As a growing company backed by investors, we are thrilled to invite passionate individuals to join our team. At our company, there's never been a more exhilarating time to become a part of our community of dedicated individuals driven by both art and technology. What You'll Be Doing In the role of Product Marketing Manager at our company, you'll play a pivotal role in understanding our users and their perspectives on our product. Your responsibilities will include developing a comprehensive understanding of our market landscape, product positioning, and target customer segments, which you will leverage to craft compelling messaging frameworks. Reporting to the VP of Growth, you'll collaborate cross-functionally to launch new product features and execute marketing campaigns aimed at acquiring, retaining, and expanding our customer base. Your insights into customer sentiment will inform product strategy, positioning, and execution. At our company, we employ a product-led sales go-to-market strategy. While prior experience in a similar marketing environment is advantageous, it is not mandatory. In this role, you will: Immerse yourself in our market, customers, users, and competitors, synthesizing this knowledge for the broader team.
Develop an in-depth understanding of our product and become a proficient user.
Craft messaging frameworks to effectively communicate product features and benefits.
Ensure consistent deployment of messaging across various channels.
Collaborate with teams across sales, customer success, engineering, and design to align and execute product marketing strategies seamlessly.
Coordinate feature and product launches in collaboration with stakeholders.
Produce high-quality marketing materials to support product and feature marketing efforts.
Contribute to the creation of customer case studies and sales enablement content.
Identify opportunities for product enhancement and innovation. What We're Looking For The ideal candidate will possess: A bachelor's degree in marketing, business, journalism, communications, or a related field, or equivalent industry experience.
Proven experience in product marketing or a related role, preferably in the tech sector. Experience in B2B SaaS is advantageous but not mandatory.
Exceptional written and oral communication skills, particularly in crafting product messaging.
A track record of translating technical concepts for a non-technical audience.
A passion for visual communication and web storytelling.
An affinity for working in a dynamic, rapidly-scaling international team. You'll thrive in our team if: You are highly analytical with exceptional attention to detail.
Collaboration is second nature to you, and you excel in achieving shared goals.
Helping others achieve their objectives brings you deep satisfaction.
You are a proactive problem solver, resourceful in finding solutions.
You thrive in fast-paced environments and possess a strong intellectual curiosity.
You find intrinsic motivation in delivering high-quality work. Why Work for Us We offer: Flexible work arrangements, including fully remote options and flexible hours.
Autonomy in shaping and growing your role within the company.
The opportunity to make a significant impact in a growing SaaS company.
Support for setting up your home office, including necessary equipment.
Employee Option Plan for all team members.
Health and Wellness fund and access to coaching and counseling services.
Retirement benefits and contribution to health, vision, and dental insurance for US-based team members.
Paid parental leave. The base salary range for this position is $90,000 - $115,000 USD, with factors such as skills and local market benchmarks influencing the final offer. Our company's Interview Process We believe in direct communication and transparency throughout our hiring process. Our process includes: Initial Zoom screen: An informal discussion with the hiring manager to explore your background and interest in the role.
Work task: Completion of a take-home task similar to the role's responsibilities, utilizing our software platform.
Interviews: Zoom interviews with the hiring panel, typically involving interactions with multiple team members, including our CEO.
Final checks: Reference and background checks for the successful candidate. We are a fully distributed workplace, conducting all interviews virtually. Please inform us of any accommodations you may require during the interview process.
Employment Type: Full-Time
Salary: $ 90,000.00 115,000.00 Per Year