Product Marketing Manager, NASM Deals

DESCRIPTION

The North American Stores Deals Marketing team delights customers by driving discoverability of relevant deals and discounts year-round. We are looking for a highly creative, organized, and analytical Product Marketing Manager to own deals experimentation alongside our tech team. This role will focus on integrating deal content into automated placements onsite and identifying new opportunities to scale deal merchandising. This role will have a high degree of leadership visibility. The ideal candidate is someone who is comfortable working in a highly ambiguous environment, has strong verbal and written communication, is curious to figure things out and build capabilities, and uses data and customer focused judgement to back up recommendations. Key job responsibilities
1. Develop an experimentation roadmap to drive deals discoverability across the site.
2. Partner with product managers and engineers to build and execute new deals experiences for customers.
3. Analyze experiment performance and provide regular reporting on learnings. Identify areas for improvement, develop action plans, and present findings to stakeholders at various levels.
4. Contribute to PRFAQs, OP1, OP2 documents to help drive the long-term deals marketing strategy.
5. Collaborate with marketing, creative, and program managers across NASM to launch new deals content during both seasonal events and business-as-usual time periods. A day in the life
In this role, you will interact with Marketing, Creative, Product, Tech, and UX on a regular basis to bring new deals experiences to life for customers. This will include both long-term strategic planning and hands-on execution of marketing experiments. We are open to hiring candidates to work out of one of the following locations: Santa Monica, CA, USA | Seattle, WA, USA

BASIC QUALIFICATIONS

- 3+ years of professional non-internship marketing experience
- Experience managing and measuring marketing performance in various channels
- Knowledge of analytical reporting tools (ie Excel, Tableau)
- Experience using data and metrics to drive improvements