Senior, Integrated Marketing - Start Immediately

icon building Company : Petco
icon briefcase Job Type : Full Time

Number of Applicants

 : 

000+

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Job Description - Senior, Integrated Marketing - Start Immediately

We are on the lookout for a brilliant Senior, Integrated Marketing to join our all-star team at Petco in San Diego, CA.
Growing your career as a Full Time Senior, Integrated Marketing is a great opportunity to develop productive skills.
If you are strong in people management, adaptability and have the right initiative for the job, then apply for the position of Senior, Integrated Marketing at Petco today!

C ome work at a place where innovation and teamwork come together to support the most exciting missions in the world!

Position Purpose

Petco continues on a journey to transform our business and is looking for team members who will help lead us into the future as the leading omnichannel pet health and wellness company.

Scope

We’re looking for a seasoned integrated marketer who has shown they can lead cross-functional marketing teams to develop and execute end-to-end marketing campaigns for our Vet Services (Hospitals/Clinics/Insurance/Pharmacy) that drive business results. As the Manager of Integrated Marketing on our Services business, you would be responsible for driving awareness, consideration, engagement and new customer bookings for our various Services offerings.

The Manager, Integrated Marketing will be responsible for:

  • Marketing Planning: Lead the marketing planning process key businesses and initiatives, including crafting and owning the marketing strategy, integrated marketing plan, and budget.

  • Strategic Positioning: Using customer data and insights, business performance, and competitive intelligence, lead a team to create differentiated positioning for our offerings, reinforced through messaging, and brought to life via world-class marketing execution.

  • Integrated Execution: Lead the orchestration of enterprise-wide integrated marketing activations in partnership with cross functional business and marketing leaders. You’ll ultimately be accountable for the integrated brief through to the tactical execution and results across all channels.

Essential Knowledge & Skills

  • Education & Experience : A bachelor’s degree and at least five years’ experience as a B2C marketing leader, ideally in an integrated marketing role.

  • Strategy & Execution Combo: Proven ability to lead the integrated marketing process end-to-end, from writing a marketing plan to coordinating flawless execution.

  • Creative Acumen: Ability to objectively evaluate creative against a strategic brief and deliver feedback in a way that clearly and effectively sets direction and inspires the team.

  • Digital Transformation: Be a catalyst for transforming digital practices within the company by fostering innovation in digital marketing strategy and tactics, audience segmentation and targeting, journey mapping, and optimizing for mobile, social and new technologies.

  • Financial Management: Manage media and production budgets including planning and reconciling spend by month and quarter.

Core Competencies

  • Collaborative Partnership: Work with internal and external partners to use all available resources to bring your strategy and plans to life through team-building, conflict resolution and consensus-building.

  • Transformational Leadership: Be a catalyst for change by setting a clear and comprehensive strategy, charting a new course, and leading a team via influence to achieve your vision. Along the way you will need to build relationships, inspire the teams around you, and model a growth mindset.

  • Solution Oriented: Be a dependable problem solver who takes a p ragmatic approach to managing crises – someone who always finds a way to “get it done”. Each day will be unlike the one before and will require a penchant for attacking problems with creative solutions. Requires the ability to lead complex projects while demonstrating flexibility, business acumen and critical thinking.

  • Effective Communicator: Strong written and oral communications skills, including negotiating, presenting, and influencing . Requires the ability to listen, synthesize, lead, explain and communicate at all levels of management and functional disciplines. Communicates information clearly, concisely, and professionally. Tailors communication style and content to the audience. Proactively shares timely updates and information with relevant parties.

  • Establishes Trust: Follows through on commitments. Is honest and direct in dealing with people. Promotes a culture of respect for, commitment to, and compliance with Company values, beliefs, and standards. Ensures the protection of confidential information.

  • Independent Worker: Ability to prioritize and balance time, actions, resources and initiatives to ensure achievement of critical goals, optimize potential benefit and minimize risk. This position is deadline-intensive and requires the ability to gracefully and seamlessly handle multiple tasks while simultaneously.

  • Analyzes Problems & Issues: Gathers and analyzes the most critical information needed to understand problems. Makes decisions that take into account broad company and customer implications. Analyzes critical issues, trends, and root causes, and identifies the solutions that best address them. Probes and looks past symptoms to determine the underlying causes of problems and issues.

  • Makes Informed Judgments: Makes sound business decisions based on insight and analysis. Chooses the best alternative based on consideration of pros, cons, tradeoffs, timing, and available resources. Makes decisions that contribute to company performance. Makes timely decisions regarding problems/issues requiring immediate attention.

  • Meets Customer Needs: Identifies customer trends, expectations, and needs. Ensures that feedback from customers is leveraged to identify improvement opportunities. Ensures follow-up with customers to confirm problems are solved. Continually searches for ways to improve customer service (including the removal of barriers and providing solutions).

  • Plans & Manages Execution: Develops realistic plans (e.g., action steps, timelines) to accomplish objectives. Prioritizes and balances time, actions, resources, and initiatives to ensure achievement of critical goals. Holds him/herself and team accountable for outcomes (e.g., achieving goals and complying with policies and procedures). Anticipates and removes obstacles, redirecting efforts to accelerate the work or improve quality.

Petco Animal Supplies, Inc. is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, protected veteran status, or any other protected classification.

The pay range(s) below are provided in compliance with state specific laws. Pay ranges may be different in other locations .

$119,300.00 - $178,900.00

Exact rate of pay will be based on position, location, and experience level.


Benefits of working as a Senior, Integrated Marketing in San Diego, CA:


● Learning opportunities
● Opportunities to grow
● Attractive package
Original job Senior, Integrated Marketing - Start Immediately posted on GrabJobs ©. To flag any issues with this job please use the Report Job button on GrabJobs.

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