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The Vice President, U.S. Marketing and Communication will drive all aspects of Marketing Strategy and Execution for Guerlain in the US, with a keen focus on global strategy alignment and a direct-to-consumers approach. Develop and direct marketing plans with a view to increasing local U.S. market share, competitive positioning, brand awareness, and profitability. Based in the New York corporate office, the role will oversee the areas of category management, communications, trade marketing, retail experience, and visual merchandising. Travel will be required based upon the needs of the business.
Essential Duties & Responsibilities:
Organizational Structure/Reporting Relationships:
Reports to: General Manager
Positions Supervised: Marketing Director, Director VM/Store Design, Marketing and Communication Managers, Marketing Assistant, Creative Lead
Peers: Other LVMH Vice Presidents
Internal Partners: All departments
External Partners: Paris Headquarters, Agencies for advertising, Creative and PR services, Retailers, SSC group
LVMH Inc. uses the published salary range as a guideline to provide our employees with market competitive pay while allowing for flexibility to recognize and reward various levels of expertise, performance and tenure.
While the published salary range is a good faith reflection of the targeted salary level for the position, LVMH Inc. reserves the right to pay outside of the published salary range of $200k-$225k.
This job description is intended to cover the core accountabilities of the position and is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Duties, responsibilities, and activities may change, or new ones may be assigned at any time with or without notice.
All your information will be kept confidential according to EEO guidelines.
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