Account Director, Health & Wellness

Account Director, Health & Wellness

5W Public Relations is looking to add a dynamic Account Director to our growing Health & Wellness practice. This opportunity promises to offer challenges and professional development in an environment where drive, an entrepreneurial spirit, and a commitment to exceed expectations is a winning recipe for success. 

Here’s what you’ll be doing:

• Manage daily workflow of multiple accounts while driving consistent media results; report status of accounts to Direct Supervisor


• Develop, review and approve agendas, press releases, pitches, recaps and other materials; approve activity reports, clipbooks and other internal documents


• Manage client expectations and assist clients in maximizing relationship with 5W


• Develop and maintain relationships with influential members of the media in order to ensure placements


• Develop strategic communication plans, including media opportunities, tactics, and timelines consistent with the overall PR strategy


• Execute and advise on PR strategies and collaboratively develop strategic media plans.


• Lead all client conference calls


• Attend client interviews and all client events


• Daily client interaction to update, report and discuss media relations.


• Conduct media training sessions with clients and junior staff


• Provide guidance and leadership to junior-level staff on team issues, account workflow and general account issues


• Participate in the development of materials for new business opportunities including timelines, proposals, business decks and case studies; assist in generating new business leads


• Participate in brainstorming sessions to develop strategic/creative thinking for clients


• Misc. research, duties and projects as required

Here’s what you have:

• S/B.A in Public Relations or related field


• At least 6 years of PR agency experience with Health experience a must!


• Excellent written, verbal and interpersonal skills


• Strong leadership and motivation skills


• Proven client relations, management and supervisory skills


• Creative and energetic personality

Why you'll love working here:

• Competitive salary with comprehensive benefits & wellness programs including partnership with ClassPass!


• Flexible PTO


• Summer Fridays and Winter, Spring, and Fall Fridays too!


• Hybrid work model offering flexibility and work-life balance


• Expanded parental leave and family planning support


• Continuous learning through “5W University” and development initiatives


• Student Loan Reimbursement


• Professional Development Support


• Exclusive access to season tickets for pro sports teams along with Broadway shows, and more!


• Charitable giving, including matching donations

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