Account Manager

The Account Manager (AM) is responsible for leading small to medium-sized jobs for the assigned client and/or project. The position requires good communication skills and attention to detail, along with the ability to learn from the integrated team what constitutes smart strategy and good work. AMs should have a solid understanding of basic marketing tactics and the way an agency works. They should demonstrate a desire to understand their clients’ business and the agency’s profitability model.

RESPONSIBILITIES

• Responsible for mastering basic agency processes, developing positive client relationships and developing strong relationships with the integrated team


• Responsible for sharing relevant industry and competitive updates


• Lead internal communication and collaboration across departments


• Set expectations for each team member and project


• Establish clear deliverables and timelines to ensure team alignment


• Keep Project Management informed on project process and details


• Manage up to Supervisors to keep leadership informed on important client and internal team updates


• Demonstrate the ability to understand the client’s business to evaluate work based on strategy and objectives.


• Earn and maintain a positive relationship with junior members of the client team to further agency partnership and execute tactical work.


• Develop ability to think critically in the development of new work in order to prepare for client feedback or technical roadblocks.


• Master basics of agency and client processes within day-to-day workflow.


• Act as financial stewards by managing media, production, out-of-scope project and service fee budgets and billing.


• Support team in execution and strategy of integrated creative campaigns across all touchpoints, including Display, OOH, Broadcast, Social, Search, Online Video, Print & POP


• Serve as a role model and mentor to Account Assistants

QUALIFICATIONS

• Bachelor’s Degree (BA or BS) required


• Strong verbal and written communication skills


• Ability to effectively collaborate with different people and work styles


• Experience executing administrative and tactical account work and ability to mentor Assistants in performing those duties


• 2-3 years experience in advertising, marketing or related field


• Experience leading tactical projects including promotional or routine monthly campaigns


• Demonstrated success managing projects, schedules and client deadlines


• Working knowledge of agency departments’ capabilities and processes (social, media planning and buying, analytics, etc.)


• Basic presentation skills


• Ability to learn project management and reporting tools