Account Manager - Activation (P4241)

84.51° Overview:

84.51° is a retail data science, insights and media company. We help The Kroger Co., consumer packaged goods companies, agencies, publishers and affiliates create more personalized and valuable experiences for shoppers across the path to purchase.

Powered by cutting-edge science, we utilize first-party retail data from more than 62 million U.S. households sourced through the Kroger Plus loyalty card program to fuel a more customer-centric journey using 84.51° Insights, 84.51° Loyalty Marketing and our retail media advertising solution, Kroger Precision Marketing.

Join us at 84.51°!

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Activation Account Manager (G1)

 In this role, you will support management of client accounts, execution & pacing.  You will provide both Media & Incentives platform & execution domain expertise. You must be comfortable working in a fast-paced and evolving environment, have a high standard for quality and strive to ‘wow’ your clients and partners. 

 RESPONSIBILITIES: 

• Support account management team across aligned pod & aligned specialist area. 


• Supports aligned AM’s within pod on developing strong client relationships & understanding of overarching client goals. Eventual goal to manage 1-3 small/growth accounts. 


• Delivering accurate and timely audience sizing  


• Assist with campaign intake and campaign tracking. 


• Responsible for reporting, pacing, and review of wrap reports. 


• Bring forward ideas for campaigns & workflow processes 


• Working effectively with cross functional team to execute against client campaigns. This includes Sales, Campaign Operations, Creative, Product Strategy, and Data Scientists  


• Ability to work independently to ensure success of high volume of campaigns executed, while also agile to successfully work with a cross-functional team. 


• IO/brief management; support clients as invoicing/billing questions arise. 


• Provide clients system access & owning new client setup 

QUALIFICATIONS, SKILLS, AND EXPERIENCE: 

• Bachelors' degree B.A. / B.S or equivalent work experience 


• Strong attention to details and project management skills 


• Analytical acumen to make decisions 


• Technical acumen to leverage key tools in a timely and accurate manner 


• Strong interpersonal skills and ability to work cross-functionally 


• Excellent communication, presentation and interpersonal skills 

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