Analyst, Marketing

The Role 

K1 is seeking a Marketing Analyst to join our marketing team and play a central role in executing the firm's external brand strategy. Reporting directly to the Head of Marketing, this person will touch nearly every dimension of what we do — supporting one of the most active event programs in private equity, producing design-forward digital publications, developing portfolio company case studies, and creating polished, on-brand creative assets across every channel. 

This is not a role where you wait for direction. You'll own initiatives end-to-end, work across the full marketing function, and bring a high standard to everything you produce — written, visual, and strategic. The right candidate is as comfortable in a spreadsheet as they are in Canva, as confident writing a press release as they are stress-testing the development of an interactive microsite. 

If you want real ownership, direct exposure to firm leadership, and the opportunity to shape the voice of a leading private equity firm — this is the role. 

Key Responsibilities 

Content & Editorial 

• Write and edit across formats — LinkedIn posts, award submissions, thought leadership, portfolio company spotlights, and firmwide communications 

• Own the editorial calendar and monitor content performance, evolving strategy based on real engagement data 

Digital Reports & Flagship Publications 

• Play a central role in producing K1's digital bi-annual firm reports — design-forward, data-rich publications that synthesize activity across investments, transactions, talent, events, sustainability, and portfolio performance 

• Gather and organize firmwide data inputs, translate them into clear story arcs and visual narratives, and work with vendors to deliver aesthetically compelling final products on deadline 

Design & Visual Production 

• Create branded assets for digital and print — social graphics, one-pagers, event materials, and internal templates  

• Manage creative vendors on larger-scale projects including microsite builds, animated content, and video production 

K1 Accelerate & Events 

• Support one of the most active event programs in private equity — K1’s Accelerate and events team hosts 40+ events annually across cities worldwide, bringing together portfolio executives, founders, and industry leaders 

• Own visual design, content production, and social amplification for K1’s flagship events  

AI & Process Innovation 

• Actively leverage AI tools to raise the speed, quality, and scalability of marketing workflows — from content drafting to data synthesis to design iteration — while serving as the subject matter expert and ensuring every output reflects your judgment and meets K1's standard before it goes out 

• Bring a builder's mindset to recurring processes: identify inefficiencies, build repeatable systems, and create documentation that makes the next cycle faster without sacrificing excellence 

Qualifications 

• Bachelor's degree - first generation college students are encouraged to apply 

• 1–3 years of experience in marketing, branding, communications, or a related field — experience in finance, technology, or professional services a plus 

• Strong design sensibility with hands-on experience in Canva and/or Adobe Creative Suite — you think visually and it shows in your work 

• Exceptional writing and editing skills across formats: social, long-form, press, and executive communications 

• Analytical and organized — able to gather, structure, and synthesize large volumes of data into clear, compelling outputs 

• Self-directed and accountable; you set a high bar for your own work and don't need to be reminded to meet it 

• Sound judgment, high ethical standards, and the ability to handle confidential information with discretion 

• A positive, team-first attitude — proactive, solutions-oriented, and no task beneath you 

Benefits 

K1 offers a comprehensive benefits package including: 

• Health, dental, and vision insurance 

• 401(k) with profit sharing 

• Unlimited PTO, plus holidays 

• Electric vehicle (EV) stipend 

• Daily catered lunch in-office 

• Company and team outings 

• Volunteer opportunities and donation matching 

About K1 

K1 is one of the largest investors in small-cap AI-powered software. Dedicated to transforming lives and industries by building category leaders in technology, K1 has invested in over 275 companies since inception. Headquartered in Manhattan Beach, California, the firm partners early with founders and management teams to build AI-powered, mission-critical systems of record for enterprise clients globally.  

For more information, visit k1.com and follow K1 Investment Management on LinkedIn. 

As of the date of this posting, K1 Investment Management, LLC reasonably expects to pay $75,000 – $90,000 for the position of Marketing Analyst.