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Area Manager

Anytime Fitness – Multi-Club Leadership Opportunity (4–5 WV Locations)

Are you passionate about fitness, leadership, and making a real impact in your community? Anytime Fitness is seeking a dynamic and driven Area Manager to oversee a group of 4–5 clubs. This role is ideal for a motivated leader who thrives on developing high-performing teams, driving sales, and inspiring others to lead healthier lives.

Who We Are

We are a fast-growing Anytime Fitness franchise group with a mission to change lives through health, fitness, and community. Our team is built on energy, accountability, and the belief that growth is earned, not given. We prioritize leadership development and provide clear paths for internal advancement.

What You’ll Do

As an Area Manager, you’ll be responsible for leading Club Managers and teams to hit growth targets across membership, coaching, and overall operations. Your role will directly support the success of 4–5 locations, working closely with ownership to uphold brand standards and exceed expectations.

Key Responsibilities

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  Drive performance in membership growth and coaching revenue

  
  


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  Analyze KPIs and financial reports to guide strategic decision-making

  
  


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  Train and mentor Club Managers and staff to build leadership from within

  
  


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  Ensure exceptional member experiences, facility cleanliness, and service quality

  
  


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  Implement marketing and community outreach efforts in coordination with the marketing director

  
  


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  Monitor and improve retention of members and coaching clients

  
  


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  Maintain active involvement on social platforms and in club communications

  
  


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  Lead hiring and staffing efforts to attract and retain top talent

  
  


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  Promote and uphold company values and culture across all locations

  
  

Who We’re Looking For

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  Proven leader and team builder with strong coaching and development experience

  
  


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  Charismatic and genuine communicator with high emotional intelligence

  
  


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  Results-oriented with a strong understanding of fitness sales and operations

  
  


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  Capable of managing multiple priorities and club performance metrics

  
  


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  Tech-savvy and data-driven (MS Office, iOS proficiency, CRM experience preferred)

  
  


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  Passionate about helping others and promoting healthy lifestyles

  
  

Qualifications

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  2+ years of experience in fitness leadership, sales, or multi-unit management

  
  


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  Fitness industry background preferred; personal training or coaching cert preferred

  
  


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  Strong communication, organizational, and project management skills

  
  


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  High school diploma or equivalent (college degree preferred)

  
  


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  CPR, AED & First Aid certification (or willing to obtain)

  
  

Work Environment & Expectations

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  Travel required to each club weekly (within a 100-mile radius)

  
  


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  Role is full-time, Monday–Friday, with occasional evenings/Saturdays

  
  


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  On-your-feet leadership: must be comfortable engaging on the gym floor and lifting up to 50 lbs

  
  

What We Offer

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  Competitive base salary + performance bonus

  
  


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  Health benefits (company sponsored options)

  
  


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  Complimentary gym membership for you and a significant other

  
  


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  Discounts on coaching services

  
  


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  Paid time off

  
  


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  Growth and leadership development opportunities within a supportive team culture

  
  


• Base salary starting between $55,000–$70,000 depending on experience, plus performance bonuses

Why Anytime Fitness?

We're more than a gym—we're a movement. Join a team that values leadership, empowers growth, and builds healthier communities one member at a time. If you're ready to lead with purpose and elevate others, we’d love to meet you.