Area Sales Manager (Home Appliances)

Key Roles & Responsibilities:

• Develop and execute regional sales strategies and action plans to achieve monthly, quarterly, and annual sales targets.


• Manage and strengthen relationships with distributors, dealers, retailers, and key accounts across assigned territories.


• Lead, supervise, and motivate the sales team to ensure effective field execution and achievement of individual and team targets.


• Identify and develop new dealers, distributors, retail outlets, and market opportunities to expand geographical coverage.


• Monitor market trends, competitor activities, product pricing, schemes, promotions, and customer preferences to identify growth opportunities.


• Ensure proper product availability, stock movement, visibility, and merchandising across assigned markets.

Qualifications:

• Bachelor's degree in Management, Marketing, Business Administration, or a related field.


• 5–8+ years of experience in sales, preferably in home appliances, consumer electronics, FMCG, or durable goods.


• Prior experience managing dealer/distributor networks and sales teams.


• Strong knowledge of the Nepalese retail and distribution market.


• Excellent negotiation, communication, leadership, analytical, and relationship-management skills.


• Must have personal vechile.