Assistant Account Executive, Beauty

BPCM is a women-led public relations and communications agency built on strategic brand partnerships and sustainable storytelling. Our greatest strength is our team, and we prioritize their wellbeing, growth, and connection. We are committed to sustainability, brand excellence, and creating meaningful, culturally resonant narratives for our clients. We look for individuals who are excited to join a collaborative, innovative environment where ideas are valued and growth is encouraged.

We are seeking talented candidates to join our growing New York Beauty team as an Assistant Account Executive. The ideal candidate will have internship experience within an agency or an in-house beauty department, though we will also consider candidates with other relevant experience.

Responsibilities include, but are not limited to:

Media Relations

• Manage day-to-day media relations in collaboration with the broader team
• Assist in securing print, online, and broadcast placements as directed by senior team members
• Begin developing relationships with junior-level editors
• Participate in strategic brainstorming sessions with internal client teams
• Plan and execute PR events alongside the team (brand/product launches, editor meetings, store openings, Fashion Week, etc.)
• Create and maintain beauty awards tracking grids and manage submissions
• Conduct research on relevant new outlets and industry trends

Mailings / Products

• Coordinate and manage all editor mailings in conjunction with the mailing house
• Track social media posts and/or manage tracking platforms
• Assemble mailing recaps, including key metrics and KPIs
• Assist with influencer outreach and in-office send-outs as needed

Reporting

• Create and update press credit analyses in conjunction with Cision
• Track and monitor secured press for assigned accounts and distribute updates to the team in a timely manner
• Scan press credits immediately and share with the team; coordinate with the social media team for public release
• Share press results in real time
• Ensure press results are captured in weekly, monthly, and annual reports
• Manage online tracking and digital analysis for applicable clients

Writing / Interviews

• Assist with press releases, including writing and distribution
• Help coordinate and review interviews for accuracy
• Assist in drafting interview responses as needed

Administrative Support

• Update media (and occasional influencer) lists with contact changes and distribute monthly
• Compile weekly press coverage updates (sent Fridays, where applicable)
• Manage UPS and messenger shipments, ensuring accurate coding, client billing, and presentation
• Place product orders and support the Beauty Logistics Manager with storage closet management
• Manage editor birthday lists and gifting
• Order office and mailing supplies (bags, tissue paper, folders, etc.)
• Coordinate client and spokesperson travel needs
• Assist with scheduling internal and external calls
• Support the team with additional scheduling and organizational needs as required

Desired Skills & Experience:

• Previous internship experience within an agency or an in-house beauty department, or in a related field such as general communications, marketing, or journalism
• A genuine interest in beauty and the beauty industry
• Excellent communication and interpersonal skills, with the ability to build and maintain relationships
• Strong problem-solving skills with a proactive, solution-oriented mindset
• Proficiency in Microsoft Office (PowerPoint, Excel, Word) at an intermediate level
• Basic knowledge of Muck Rack and Launchmetrics, with a eagerness to learn additional industry tracking tools

• Medical, Dental, Vision Benefits
• 401k and additional supplementary benefits
• WFH Stipend
• Summer Fridays
• Generous PTO policy with a 2-week holiday break in December

The anticipated salary range for this position is $40,000.00- $45,000.00. Actual compensation is based on a range of factors including but not limited to skill set, level of experience, and location. Whether a prospective employee will be paid within the compensation range listed above will depend on a number of factors including but not limited to the candidate's depth of experience and qualifications; the level of specialization the role requires; budgetary considerations, and the local market conditions that exist where the employee will be based.

This role will be hybrid, 3-5 days in office.

Why BPCM: 

BPCM is a women-led public relations and communications agency rooted in the belief that meaningful storytelling and strategic partnerships drive cultural relevance and brand success. With a strong foundation in the luxury, fashion, beauty, travel, and spirits industries, we are committed to cultivating a supportive, inclusive workplace that fosters innovation and career growth.

We believe that the strongest aspect of our agency is our team, and we take great care in ensuring their wellbeing, connection and support. Our past, present and future team will tell you that BPCM is extremely strong at balancing a fast-paced, high-achieving environment with a strong community and individual care. Our agency is committed to excellence for our clients, and for each other. We offer a competitive salary, benefits, hybrid work schedule, WFH stipend, summer hours and a generous Paid Time Off policy.

BPCM is committed to fostering and promoting an inclusive environment that allows us to recruit and retain highly talented staff with diverse backgrounds and differing abilities. 

The job description is to be used merely as a guide of expectations rather than an exhaustive list of all duties and competencies.  All requirements and skills are subject to change as business needs evolve.