US-Facing Omnichannel Delivery & Orchestration Lead operational delivery of omnichannel execution across U.S. TTR brands, spanning email, web, media, CRM/field, and service channels. Ensure campaigns are launched with clear sequencing, aligning owned, paid, and field-enabled activities to reduce fragmentation. Run structured intake and prioritization workflows to ensure U.S. brand requests move predictably into delivery. Coordinate UAT, QA, and launch cycles, partnering with CXI Content & Engagement Platform teams and IT. Enforce omnichannel operating standards, readiness criteria, and execution requirements defined by the Director of Omnichannel Operations. Ensure adherence to U.S. regulatory, privacy, and consent requirements (HIPAA, accessibility, platform governance). Guarantee that U.S. agencies and partners follow approved workflows, SLAs, and quality expectations. Act as the primary U.S. operational delivery partner for TTR brand leads, U.S. medical teams, CXI platform teams, Analytics, and IT. Coordinate with external agencies executing U.S. omnichannel components, ensuring quality, predictability, and compliance. Work closely with Analytics to ensure measurement requirements are included in setup and ready pre-launch. Support scalable U.S.-first execution models that can be reused by Europe and Medical/Rare counterparts. Bachelor's degree required; advanced degree a plus. 7-10+ years of experience in omnichannel, digital, or marketing operations, with a strong preference for U.S. pharma/biotech or regulated experience. Demonstrated ability to manage complex, cross-channel execution with high levels of rigor and consistency. Experience in CRM, CMS, marketing automation, tagging/analytics, and omnichannel campaign workflows. Proven success leading UAT, launch cycles, and issue resolution. Strong understanding of U.S. privacy, consent, and accessibility requirements. Experience managing agencies and cross-functional partners with clear performance expectations. Strong organizational skills, structured communication, and comfort operating in high-volume execution environments. Background in TTR, rare disease, or specialty pharma preferred but not required.
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