Associate Shopper Marketing Manager

Reporting to the Marketing Communications Director, the Associate Shopper Marketing Manager will collaborate cross-functionally with Sales, Product Management, and external partners to drive alignment, enhance retail execution, and contribute to performance-driven growth. This role offers the opportunity to make a meaningful impact while working closely with a collaborative, cross-functional team.

This is a full-time, on-site position (5 days per week in office). The ideal candidate brings approximately five years of shopper marketing experience (B2B experience preferred), with Amazon experience considered a strong plus, and holds a four-year degree in Marketing, Digital Marketing, or a related field.

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  Serve as a liaison for e-commerce partners (Webstaurant, Amazon, Tundra, and key national distributors with e-com presence), contributing to campaign planning, calendar alignment, content prioritization, SKU selection, messaging development, placement logistics and issue resolution.
  
  


• Extract and analyze available performance data; capture in-environment screenshots, maintain campaign calendars, and conduct post-launch reporting to inform future optimizations.


• Develop product storytelling and A+ strategy, gallery logic, and copy frameworks, while coordinating asset workflows and managing creative approvals with internal and external partners.


• Collaborate with Sales on ensuring promotional allowances support demand generation, Marketing Communications, Product Managers, and external partners to ensure timely execution and cross-functional alignment of shopper initiatives.


• Develop and maintain an audit template for partner page evaluations and recommendations; establish and execute a cadence for auditing existing and future partners, coordinating with Sales to support implementation.


• Create and maintain a master product data file, ensuring partners have access to accurate copy points, imagery, DAM assets, descriptions and required product information.


• Support budget tracking by documenting campaign costs and assisting with reporting against approved plans

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  Partner with cross-functional teams to define shot lists, timelines, SKU priorities, and asset requirements based on campaign objectives and retailer specifications.
  
  


• Develop preliminary shopper-facing copy in advance of photoshoots to guide asset creation and ensure consistency across retail environments.


• Plan and develop cadence for product, lifestyle, and video photoshoots for e-com channels, including booking photographers and talent as needed (handling releases), managing shoot days, ordering and inspecting products, and coordinating with internal teams and facility services.


• Coordinate with Associate Content Specialist on website needs for cost efficiencies.

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  Bachelor’s degree in Marketing, Digital marketing, or a related field
  
  


• 2-5 years of shopper marketing experience (B2B experience preferred).


• Basic understanding of shopper marketing principles and how buyers interact across digital and distributor channels


• Experience supporting eCommerce platforms (e.g., Amazon, distributor websites, retail partner portals)


• Familiarity with digital merchandising best practices (product pages, content optimization, SEO, A+ content, etc.)


• Comfortable making data-informed decisions to improve performance


• Ability to work across Sales, Marketing, Product Management, and external partners


• Ability to balance brand objectives with sales goals


• Familiarity with creative workflows, approvals, and asset coordination


• Understanding of brand consistency across channels


• Attention to detail with the ability to manage multiple projects, timelines, and deliverables


• Adaptable and comfortable working in evolving or ambiguous environments


• Customer-focused with an interest in improving the buyer experience


• Ability to lift and/or move up to 10-25 pounds (with assistance) for occasional photo shoots.

Location: North Hollywood, CA

Schedule: Monday - Friday 8:00am - 5:00pm (flexibility as needed based on business demands)

Salary: $102,000.00 - $115,000.00

• Medical/Dental/Vision


• 401(k) Retirement Plan


• Year-end Bonuses


• Life and AD&D


• Long- and Short-Term Disability Insurance


• Flexible Spending Account (FSA)


• Health Savings Account (HSA)


• Paid time off for vacation, sick and personal days


• Parental Leave


• Educational Assistance Program


• Employee Assistance Program


• Pet Insurance

• Legacy & Leadership – 100+ years as a global washroom solutions leader


• Purpose-Driven Impact – Products that improve hygiene, accessibility, and sustainability worldwide.


• Growth Opportunities – Training, mentorship, and career advancement.


• Inclusive Culture – Collaborative, respectful, and diverse workplace.


• Sustainability Commitment – Supporting green building and environmental stewardship.


• Global Stability – Privately held, established brand with global presence.

Bobrick’s Culture: We view our culture as a competitive advantage and a foundation for continued success. Our positive and supportive culture encourages our people to do their best work every day. Bobrick respects work-life balance, has a strong commitment to employee development and attributes its success to five core values and their alignment with its employees, suppliers, sales representatives, distributors and other channel partners. We are dedicated to:

• Do the right thing: Conduct all aspects of business honestly, ethically, and responsibly.


• Offer the best value: Provide products and services which best meet each customer's needs.


• Treat everyone with dignity and respect. Embrace all backgrounds and experiences, promote equity, and be inclusive. Help each employee develop and achieve their potential.


• Foster a fearless and trusting culture.


• Continuously improve everything we do.

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