Automotive Marketing Manager

SUMMARY:

The Marketing Manager performs administrative tasks to support the company’s advertising efforts, public relations initiatives, community outreach programs, and internal and external events.

ESSENTIAL DUTIES:

• Coordinate dealership and community events.
  


• File the necessary permits and permissions from manufacturers and local government for display of vehicles for marketing purposes.
  


• Manage the advertising budget and invoicing.
  


• Submit documentation for cooperative advertising reimbursement from manufacturers.
  


• Maintain communication with vendors to ensure accurate and timely operation of all advertising efforts.
  


• Maintain reporting from various advertising sources.
  


• Support the operation of social media accounts and curation of content for multiple locations.
  


• Order promotional materials for distribution at events.
  


• Communicate with dealership personnel to keep abreast of customer attitudes, demographics, buying habits, etc.
  


• Assist in the production and modification of marketing creative, including web, video, print, and digital ads, as needed.
  


• Maintain and continually ensure the accuracy of information on the company’s various websites.
  


• Other duties as assigned.
  

POSITION REQUIREMENTS:

• Experience and/or education in promotional/marketing activities.
  


• Excellent organizational skills.
  


• Excellent verbal and written communication skills.
  


• Strong attention to detail.
  


• Ability to multi-task and meet deadlines.
  


• Highly proficient in the Microsoft Office Suite, primarily Microsoft Word, Excel and Outlook.
  


• Basic web design/development skills (preferred).
  


• Experience with the Adobe Creative Suite (preferred).
  

QUALIFICATIONS:

• Must have a valid U.S. Driver’s License.
  


• Bachelor’s Degree (preferred).
  


• 2+ years of related experience (preferred).
  

PHYSICAL DEMANDS:

While performing the duties of this position, the employee must regularly lift objects up to 20 pounds and occasionally lift and/or move objects up to 80 pounds.

The company has reviewed this job description to ensure that essential functions and basic duties have been included. It is not intended to be construed as an exhaustive list of all functions, responsibilities, skills and abilities. Additional functions and requirements may be assigned by supervisors as deemed appropriate.

Competitive Benefits including:

• 401(k)


• 401(k) matching


• Dental insurance


• Flexible spending account


• Health insurance


• Life insurance


• Paid time off


• Vision insurance