Business Development and Marketing Strategist

Business Development and Marketing Strategist

About Us

Eric Buchanan & Associates is a boutique law firm focusing on helping individuals nationwide protect their right to disability insurance and other ERISA benefits, such as life and health insurance. Our team passionately fights to save our clients from the abuse of greedy insurance companies. We take pride in bringing the best legal representation and team available, who put forth their best efforts to help our clients.

We have a team environment; we work hard for our clients, but also like to take time to have fun together. We have team-building activities during the year to enjoy time together outside the office.

We are searching for a Business Development and Marketing Strategist who takes pride in their profession and wants to help us find and attract clients who need our help.

About You 

Your most important quality is a can-do attitude, and the willingness to learn and grow, and you have a warm personality and enjoy interacting with people. You have strong attention to detail and excellent verbal and written communication skills. You are looking for a career and are willing to learn our practice area to grow in your position. 

The Business Development Strategist plays an integral role in shaping the growth trajectory of the firm by identifying new business opportunities and enhancing the firm’s market position. You will need to combine analytical prowess with strategic thinking to assess potential markets, develop and maintain relationships with other attorneys and firms, and craft long-term strategies that align with the firm’s objectives.

Your duties will include, but are not limited to, the following:

1. Collaborating with attorneys to create yearly, monthly, and weekly marketing plans.


2. Working with established referral sources, potential referral sources, and outside marketing professionals to attract appropriate clients to Eric Buchanan & Associates.


3. Creating, implementing, and overseeing a strategic marketing plan that effectively promotes the firm.


4. Coordinating and supporting the marketing efforts of all team members, with an emphasis on the attorneys.


5. Researching and analyzing the competitive landscape, market trends, and customer behavior, and preparing reports by collecting, summarizing, and analyzing data.


6. Monitoring our competition for ideas or improvements in our approach to marketing.


7. Coordinating the development of content for the website and digital marketing campaigns.


8. Using design software and primary social media platforms to create continual visibility of the firm and firm members.


9. Developing and maintaining digital and paper promotional materials and designing distribution of them.


10. Regularly analyzing and providing firm leadership with data demonstrating the marketing efforts' success.


11. Collecting and updating the referral management database.


12. Managing gifts to referrals.


13. Planning and coordinating small and medium-sized events.


14. Receiving and managing contacts from prospective clients of the firm, from the initial point of contact to the point of hiring the firm, or the decision not to hire the firm, or the firm’s decision not to accept the prospect as a client.


15. Designing and updating processes and materials to distribute to prospective clients.


16. Administrative tasks as needed.


17. Other projects, as assigned by the attorney.

Your skills are: 

1. Excellent time management skills and the ability to prioritize work.


2. Strong attention to detail and problem-solving skills.


3. Excellent written and verbal communication skills.


4. Strong organizational skills with the ability to multitask.


5. Very knowledgeable and comfortable with social media.


6. Able to make things happen/take the initiative.


7. Manage a project from start to finish and make it happen.

We value our team and offer*:

1. Health insurance


2. Bonus program


3. 401k


4. Paid time off


5. Long term disability


6. Life insurance


7. Accidental death & dismemberment insurance


8. Health savings account


9. Dental and vision available


10. Convenient location with free parking

*Waiting period applies. Subject to change without notice.

To apply for this opportunity: https://buchanandisability.bamboohr.com/careers/47

We will not consider emails sent directly to the firm, phone calls, or in-person applications. No agencies, please.

Thank you for your interest in our firm. We will contact candidates we believe may be a good fit for our team.