AllOne Health is redefining the Employee Assistance Program (EAP) market with a Whole Health EAP model that integrates mental health care, work/life services, organizational consulting, and digital navigation into a single, modern platform. We partner with organizations, consultants, and brokers nationwide to help organizations build healthier, more resilient workforces.
We are seeking a senior sales professional with deep experience in EAP, behavioral health, or employee benefits—and strong relationships in the broker and insurance community—to drive strategic growth across large employers and national accounts.
Role Overview:
The Business Development Executive is responsible for identifying, developing, and closing new Employee Assistance Program (EAP) opportunities. This role requires a consultative, relationship-driven sales approach, with a strong emphasis on broker partnerships, executive-level selling, and solution positioning in the benefits and wellness marketplace.
This is a high-impact role focused on large employers, national accounts, and strategic partnerships.
Location: United States (Remote with travel) Company: AllOne Health Reports To: Vice President, Sales & Marketing
Key Responsibilities:
Sales & Pipeline Development
Drive new enterprise EAP sales across mid-market and large employer segments (1,000 to 100,000+ employees).
Build and manage a strategic pipeline through outbound prospecting, broker referrals, and consultant partnerships.
Lead complex, multi-stakeholder sales cycles involving HR, Benefits, Finance, Legal, and Executive leadership.
Position AllOne Health’s Whole Health EAP platform as a strategic workforce infrastructure solution, not just a benefits add-on.
Broker & Consultant Partnerships
Develop and expand relationships with national and regional benefits brokers, consultants, and insurance partners (e.g., Lockton, USI, Aon, Gallagher, Mercer, OneDigital, etc.).
Generate and influence referral opportunities through brokerage channels and strategic alliances.
Collaborate with broker partners on joint marketing, education, and client engagement initiatives.
Solution Consulting & Executive Selling
Conduct executive-level discovery to understand workforce challenges, organizational culture, and benefit strategies.
Deliver compelling, outcomes-focused presentations, demos, and proposals to CHROs, HR leaders, and executive teams.
Align AllOne Health’s clinical, digital, and organizational services to client business goals (retention, productivity, risk mitigation).
Cross-Functional Collaboration
Partner with Marketing, Client Relationship Management, Clinical Operations, and Product teams to support enterprise deals and client transitions.
Provide market feedback to inform product strategy, messaging, and go-to-market initiatives.
Qualifications & Experience:
Required Experience:
7–15+ years of sales experience in EAP, behavioral health, employee benefits, health plans, or HR technology.
Proven track record of closing complex, multi-year enterprise contracts with large employers.
Strong relationships and credibility with benefits brokers, consultants, and insurance carriers.
Experience selling through broker/consultant channels and navigating indirect sales models.
Demonstrated ability to sell to C-suite and senior HR leaders.
Preferred Experience:
Experience with national EAP providers, behavioral health organizations, digital mental health platforms, or benefits technology companies.
Knowledge of Per Employee Per Month (PEPM) pricing models, RFP processes, and enterprise procurement cycles.
Skills & Competencies:
Strategic, consultative selling mindset with executive presence.
Strong business acumen and ability to tie solutions to financial and organizational outcomes.
Excellent communication, presentation, and negotiation skills.
Ability to build trust-based relationships with brokers, consultants, and enterprise buyers.
Data-driven approach to pipeline management and forecasting.
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