Business Development Liaison (Home Health)

Education and Work Experience:

• Associate's/Technical Degree or equivalent combination of education/related experience: Required


• Bachelor's Degree: Preferred


• Three years' marketing or sales experience in a healthcare setting: Preferred


• Two years' healthcare experience: Preferred

Essential Functions:

• Achieves physician outreach objectives and provides service. Meets new physician relations volume targets per goals. Calls on all referring and non-referring physicians and office staff to increase referral volume. Conducts routine calls in a systematic manner using predefined guidelines.


• Plans and develops marketing, community relations and community education activities Follows plan development, supervises implementation of marketing, community relations and community education activities and campaigns.


• Coordinates the implementation of marketing materials such as collaterals, direct mail, advertising (print, radio, television, etc.), web page (webmaster), audio-visual programs, publicity. Serves as editor and principal writer of internal and external publications, including presentations; news releases, articles, and miscellaneous collateral. Supervises the implementation of events, both internal and external.


• Functions as the primary liaison/service representative for referring and non-referring physician offices. Minimize at risk accounts and immediately inform leadership of an anticipated issue. Acts as primary contact for concerns and questions office staff or physician communicates in regards to outpatient services.


• Carries out complete sales and marketing process (contact, qualify, develop, close) and gathers patient referral information. Prepares a report detailing sales activity on a weekly basis. Tracks referrals and admission volume for assigned departments.


• Performs other job-related duties as assigned.

Organizational Requirements:

Adventist Health is committed to the safety and wellbeing of our associates and patients. Therefore, we require that all associates receive all required vaccinations as a condition of employment and annually thereafter, where applicable. Medical and religious exemptions may apply.

Adventist Health participates in E-Verify. Visit https://adventisthealth.org/careers/everify/ for more information about E-Verify. By choosing to apply, you acknowledge that you have accessed and read the E-Verify Participation and Right to Work notices and understand the contents therein.