Chief Marketing Officer

icon building Company : Fountain Life
icon briefcase Job Type : Full Time

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000+

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Job Description - Chief Marketing Officer

About Fountain Life Fountain Life brings together the world’s most renowned medical and health experts to boost longevity and performance – putting the health back in healthcare. We do this by utilizing cutting-edge diagnostics to provide insights into your current and future health status and healthspan. Our data-driven and AI-enabled approach enables us to find illnesses, including cancer, cardiac, metabolic, and neurodegenerative diseases, early, before they can cause harm. As a result, our members operate at peak performance throughout their life, ultimately feeling as healthy and vibrant at 100 as they were at 60.
Fountain Life has three business divisions:

Fountain Life Centers:

Today we have four Centers located in New York, Orlando, Naples, Florida, and Dallas, Texas. The company has demand for more than 40+ centers around the world.
Fountain Health Benefits:

Group Health Captive for self-insured employers, focused on detecting asymptomatic disease and treating or reversing it. Delivers employees a “Root Cause/Functional Medicine” approach, effectively reducing claims spend and premiums over 3 to 5 years.
Fountain Digital:

Fully digital, AI-enabled, and cost-effective healthcare. Includes 100+ biomarkers, wearables integration, hormones, peptides, supplement, and medicine recommendations by your Functional Medicine MD. Also powers “Wellness Journeys.”
Key Responsibilities: As Fountain CMO, you will be responsible for all Marketing and Communications related to all three business units (Centers, Health Benefits, and Digital).
Strategy Development:

Craft and lead the overarching marketing strategy that aligns with Fountain Life’s mission and business goals across all three business units, executing in the following ways:
Experience & event marketing within a 100-kilometer radius surrounding our centers
Influencer marketing strategy and campaigns
Social Media Strategy across all channels
Podcast programming, building Celebrity Status for key Fountain Personnel
Educational Marketing
Public Relations & Media strategy
Member referral Marketing
Member renewal campaigns
Brand Management:

Elevate the Fountain Life brand, ensuring a consistent, impactful presence across all touchpoints.
Growth & Expansion:

Spearhead marketing initiatives that drive demand for new Fountain Life Centers worldwide and deepen market penetration, as well as Fountain’s digital offering.
Digital Expertise:

Optimize the promotion of Fountain Digital, leveraging the latest digital marketing strategies to enhance user acquisition and retention.
Health Benefits Marketing:

Create compelling narratives to promote Fountain Health Benefits to self-insured employers, emphasizing our unique value proposition.
Analytics & Insights:

Utilize data and AI to analyze marketing performance, refine strategies, and predict market trends.
Budget Management:

Oversee the marketing budget, ensuring optimal allocation of resources for maximum ROI.
Team Leadership:

Lead, mentor, and expand the marketing team to ensure operational excellence.
Qualifications:

Minimum of 10 years in senior marketing roles.
Proven experience marketing high-end membership programs.
Proven experience and proficiency in marketing digital programs.
Proven experience and proficiency in data analytics.
Experience in building and managing a global brand.
Position Location: Fountain is headquartered in Orlando, Florida. It is a bonus for our CMO to be located at our headquarters, but not a strict requirement. If you are not based in Orlando, you will be expected to travel to Orlando on a regular basis.
What’s in it for you? Fountain Life was founded by a group of innovators including Peter H. Diamandis, MD, Tony Robbins, Robert Hariri, MD/PhD, and Bill Kapp, MD. This unique opportunity allows you the chance to be a part of this disruptive healthcare environment and change the way medicine is done forever. As an employee, you will also receive Fountain Health Benefits, which enables you to utilize many of the proactive health features Fountain Life has to offer.

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