Communications & Graphic Design Specialist

Position Summary

The Communications & Graphic Design Specialist is responsible to collaborate with Group Benefits service teams to create employee benefit communication materials and websites as a valued service for our clients; provides advanced graphic design, website design, and the creation (including copywriting) of communication materials such as presentations, brochures, and postcards.

Key Responsibilities

· Collaborates with Group Benefits service teams to create employee benefit communication materials and websites as a valued service for our clients. Provides advanced graphic design, website design, and creation (including copywriting) of communication materials such as presentations, brochures, and postcards.

· Works closely with the Group Benefits service teams to develop communication materials to meet established timelines for open enrollment, new programs or new benefit introductions, and ongoing annual communication campaigns.

· Develops and updates employee benefit websites for clients using appropriate design template, WordPress plugins and security protocols.

· Installs and utilizes Google Analytics on sites and regularly reports on website activity.

· Creates (copywriting and design) client newsletters.

· Creates (copywriting and design) HTML employee communication emails for clients.

· Creates branded logos for use in client benefit communication campaigns.

· Creates and updates employee benefit guides and communications for clients in MS PowerPoint or Adobe InDesign; includes copywriting and design of postcards, posters, flyers and similar materials.

· Deploys and manages a catalog of standardized designs and templates that can be repurposed for various client communications projects.

· Coordinates mailing of employee communications with service teams, clients and external print/production/mail vendors.

· As needed, posts communication materials on flipbook platform.

· Assists with graphic design and layout of responses to Group Benefits RFPs including production of final documents.

· May interact directly with clients as needed, participating in client meetings, presenting design concepts, and gathering input to inform communication materials.

· All other duties as assigned.

Qualifications

Required

· 5–10 years or more of related experience or the equivalent combination of education and experience.

· Communications design in a customer service environment

· Creation of websites and content using WordPress; use of appropriate templates and plug-ins

· Project management of ongoing communication campaigns or similar projects requiring complicated timelines with multiple deliverables and deadlines

· Social media campaigns across various media platforms; Facebook, Instagram, Twitter

· Strong analytical skills

· Effective problem-solving and decision-making ability

Key Competencies

· Strong communication and interpersonal skills; a collaborative approach

· Able to delegate work and influence outcomes

· Capable planning and organizing skills

· Creativity and artistic ability

· Strong attention to detail

· Able to meet strict deadlines consistently

· Excellent written communication skills with a strong command of grammar, style, and clarity. Demonstrates a sense of urgency and effectively manages multiple projects and stakeholders simultaneously.