Job Profile:

External Relations and Advancement Specialist 2

Job Family:

External Relations and Advancement

Time Type:

Full time

Max Pay – Depends on experience:

$60,000.00 USD Annual

Apply before 11:59 PM Arizona time the day before the posted End Date.

Minimum Qualifications:

Bachelor's degree and three (3) years of experience appropriate to the area of assignment/field; OR, Any equivalent combination of experience and/or training from which comparable knowledge, skills and abilities have been achieved.

Job Profile Summary:
Develops and drafts intermediate to complex communication content and supports the communication strategy through storytelling and campaigns for university wide projects/efforts.

Job Description:

Barrett, The Honors College at Arizona State University, seeks a Communications and Marketing Specialist to support national marketing campaigns and college-wide communications initiatives. This position plays a key role in advancing the visibility, impact, and reach of Barrett, which has repeatedly been ranked the top honors college in the U.S. by PrepScholar.

The Communications and Marketing Specialist leads communications strategy and execution for the Lorraine W. Frank Office of National Scholarships Advisement (ONSA) while also contributing to broader Barrett marketing and storytelling efforts. The role blends strategic planning with hands-on content development and campaign execution, and includes supervising student employees and, as the program grows, additional staff members. The Specialist collaborates closely with campus partners, external vendors, and advertising agencies to ensure cohesive, high-quality messaging across platforms.

This position reports to the Director of Communications for Barrett and works in close collaboration with the Associate Dean for National Scholarships and Director of ONSA.

Essential Duties:

Communications and Marketing for the Office of National Scholarships Advisement (ONSA)

• Lead communications and marketing strategy to increase awareness of national scholarship opportunities and grow the pipeline of qualified applicants.
• Collaborate with ONSA leadership and staff to plan and deliver communications initiatives, including messaging, campaign development, and multi-channel content creation, that support outreach, engagement, and application interest and completion.
• Develop and lead creative digital and social media strategies to promote scholarship opportunities and showcase ASU’s academic excellence and national impact.
• Ensure all communications align with and advance the ASU Charter and Barrett’s vision, mission, and values, bringing creativity, adaptability, and an innovative mindset to evolving communications needs.
• Use tools such as Airtable, Microsoft Office, Salesforce, and related platforms to plan campaigns, manage workflows and timelines, track outreach efforts, and analyze performance metrics to inform strategy and improve engagement.

Barrett Marketing and Communications

• Support Barrett-wide marketing and communications initiatives under the direction of the Director of Communications, including development and management of digital content across web, email, and social media platforms.
• Implement creative, student-centered outreach strategies across social media, email marketing, newsletters, web content, and paid digital channels.
• Research and write content including emails, newsletters, news stories, social media posts, announcements, and program updates.
• Maintain editorial, social media, and content calendars to ensure timely, coordinated, and strategic communications.
• Support the planning and coordination of paid and boosted digital campaigns in collaboration with the Director of Communications and external partners.
•  Assist with video production efforts as needed, including supporting interviews, capturing short-form video, coordinating shoots, and preparing video content for social media and digital campaigns.

Supervision and Team Support

•  Supervise and mentor student employees supporting communications and marketing efforts.
• Supervise the work of an additional staff member, contingent on position approval and funding.
• Assign work, set expectations, review deliverables, and provide feedback to ensure quality and consistency.

Brand Stewardship and Collaboration

• Ensure all communications align with ASU and Barrett brand standards, voice, and accessibility best practices.
• Collaborate closely with the Director of Communications to align messaging with institutional priorities.
•  Work with campus partners, stakeholders, and external vendors to support campaign development and execution.

Desired Qualifications:

• This position involves a combination of desk-based work and attendance at meetings, events, and occasional content production activities
• This role may involve extended periods of sitting or standing, and occasional walking between locations, with reasonable accommodations available
• Occasional evening or weekend work may be required to support events or deadlines.
• Some local travel between ASU campuses may be required.
• This position is based on ASU’s Tempe campus, with flexibility for remote work up to two days per week in accordance with university policy and operational needs.
• Hours: M-F, 8:00 AM - 5:00 PM

Position Salary Range:

$ 51,500 - $60,000 per year:DOE

IMPORTANT: All applications must include a cover letter, writing sample, and resume to be considered complete.
Writing Sample Requirement: Please include a short writing sample (approximately 150–350 words) uploaded along with your cover letter, clearly labeled “Writing Sample.” The sample should demonstrate your ability to write clearly and effectively for a broad audience and reflect a journalistic or storytelling style.

Department Statement:

Barrett, The Honors College: Established in 1988, Barrett, The Honors College at Arizona State University is a selective four-year residential college offering innovative honors courses, study abroad, research opportunities, and merit scholarships to high-achieving and highly-engaged undergraduates at all four ASU campuses. Barrett has more than 7,000 students at the Tempe, Downtown, Polytechnic and West campuses of ASU. Barrett students benefit from the vast resources and numerous opportunities at ASU, one of the nation’s largest and most innovative universities, located in the fifth-largest metropolitan area in the United States. 

Barrett Honors College has received many accolades, including being called “the gold standard” among honors college in the nation by the New York Times and “Best Honors College” in the United States by Reader’s Digest. USA Today named ASU one of the 100 Best Value Colleges and cited Barrett as “outstanding.” The 2021 Fiske Guide to Colleges cites Barrett Honors College as one reason why Arizona State University is among the top 10 “Best Buy” public schools in the United States. Specifically, the guide spotlights the “ambitious honors projects” at Barrett Honors College.  For more information, please visit our website at: http://barretthonors.asu.edu/home/

Employees of Barrett have the opportunity to help further the mission of serving high achieving students.  We have a spirit of going above and beyond.  If you are looking for a position that is student centric along with a desire to make a difference, we would encourage you to join our team. 

ASU offers a total compensation package that includes valuable employee benefits, healthcare, retirement, tuition reduction program (eligible ASU Employee, their dependents and spouse), financial security, discounts, family resources and more. Explore ASU’s benefits options and degree program offerings.

Estimate the value of your total compensation: https://cfo.asu.edu/compensation-estimator.

The ASU Community has demonstrated it can adapt and respond quickly to change — even during a pandemic — from different learning modes to remote work to ensure students and university employees can thrive.  Though we may deliver support services virtually, in-person or both, we consider the primary worksite an ASU campus or location and we prioritize in-person presence in our community to fulfill our charter.  We also understand flexible work arrangements can offer benefits for employers and employees such as retention, sustainability and work-life balance.

Where ASU policy and the nature of the work permits, we support opportunities for remote work, flex time, or similar arrangements.     

Applicant must be eligible to work in the United States; ASU/Barrett, The Honors College will not be a sponsor for this position. For additional information please see:
https://www.uscis.gov/i-9

Driving Requirement:

Driving is not required for this position.

Location:

Campus: Tempe

Funding:

No Federal Funding

Instructions to Apply:

Current Employees and Students should apply directly within Workday using the Jobs Hub. Use this link and log in using SSO:

https://www.myworkday.com/asu/d/inst/1$9925/9925$17807.htmld

To be considered, your application must include all of the following attachments:

• Cover letter
• Resume/CV

Note: Multiple documents can be submitted into the attachment box. Alternatively, merge all documents into one PDF for submission.

Please include all employment information in month/year format (e.g., 6/88 to 8/94), job title, job duties and name of employer for each position. Resume should clearly illustrate how prior knowledge and experience meets the Minimum and Desired qualifications of this position. NOTE: GA and Intern positions are counted as .5 for job experience (ie. 1 year equals 6 months experience equivalency). Only electronic applications are accepted for this position.

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ASU Statement:

Arizona State University is a new model for American higher education, an unprecedented combination of academic excellence, entrepreneurial energy and broad access. This New American University is a single, unified institution comprising four differentiated campuses positively impacting the economic, social, cultural and environmental health of the communities it serves. Its research is inspired by real world application blurring the boundaries that traditionally separate academic disciplines. ASU serves more than 100,000 students in metropolitan Phoenix, Arizona, the nation's fifth largest city. ASU champions inclusive excellence, and welcomes students from all fifty states and more than one hundred nations across the globe.

ASU is a tobacco-free university. For details visit https://wellness.asu.edu/explore-wellness/body/alcohol-and-drugs/tobacco

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status, or any other basis protected by law.

Notice of Availability of the ASU Annual Security and Fire Safety Report:

In compliance with federal law, ASU prepares an annual report on campus security and fire safety programs and resources. ASU’s Annual Security and Fire Safety Report is available online at https://www.asu.edu/police/PDFs/ASU-Clery-Report.pdf. You may request a hard copy of the report by contacting the ASU Police Department at 480-965-3456.

Relocation Assistance – For information about schools, housing child resources, neighborhoods, hospitals, community events, and taxes, visit https://cfo.asu.edu/az-resources.

Employment Verification Statement:

ASU conducts pre-employment screening which may include verification of work history, academic credentials, licenses, and certifications.

Background Check Statement:

ASU conducts pre-employment screening for all positions which includes a criminal background check, verification of work history, academic credentials, licenses, and certifications. Employment is contingent upon successful passing of the background check.

Fingerprint Check Statement:

A fingerprint check is not required for this position.