Communications Coordinator

Job Post: Communications Coordinator 

Organization: Michigan United

Nature of Work: Hybrid: 501(c)(3) & 501(c)(4) 

Reporting to the Communications Director, the Communications Coordinator plays a pivotal role in shaping and executing Michigan United’s communications strategy. This dynamic position requires a creative and detail-oriented professional who can seamlessly balance earned media efforts, digital content development, and crisis management. As a key member of the team, the Communications Coordinator will work collaboratively across departments to amplify the organization’s message, engage supporters, and strengthen Michigan United’s position as a leader in advocacy and social justice.

About Michigan United

Michigan United is building a vibrant, inclusive democracy in Michigan where community members are organizing to build power to affect change at local, state, and national levels. We are working to dismantle systemic barriers perpetuating inequality by building power. Michigan United defines power as the ability to act, and it comes in the form of organized people and organized money. We focus on issues from a racial, economic, gender, immigrant, and environmental justice lens. We are a hub of people-centered leadership development, issue organizing, and civic power building. We are guided by our Theory of Change. 

Michigan United is dedicated to dismantling oppressive systems and transforming lives through tangible victories and leadership development. We believe in the power of a united community driven by a shared vision and strategic action, capable of making significant impacts at local, state, and national levels. Our focus on organizing communities, training leaders, and tackling systemic barriers is crucial in shaping Michigan's future.

Our commitment to a democracy that reflects our base is at the core of our work, guiding us as we organize and mobilize communities, build collective power, and seek just outcomes. We are steadfast in these principles, aiming to create a Michigan where the government and our economy are inclusive, accountable, and equitable.

Michigan United's approach is grounded in practicality, driven by our values, and focused on building a state where dignity, equity, and justice are realities, not just aspirations. Through strong relationship-building, continuous leadership development, and strategic collective action, we are paving the way for the radical, systemic changes our communities need and deserve.

Michigan United is a statewide organization of community members and institutions fighting for the dignity and potential of every person.

Position Details and Responsibilities
Earned Media

• Generate press releases and media advisories, make pitch calls, and develop relationships with various media outlets across the state.
• Identify compelling stories about the organization, its staff, and its impact, and pitch them to media outlets to generate positive coverage.
• Organize and execute press events, including press conferences, media briefings, and on-the-ground opportunities to highlight campaigns and initiatives.
• Track and catalogue press coverage.
• Assist with implementing crisis communications protocols for the organization.

Digital Organizing and Content Development

• Write and post updates to the organization’s website using WordPress.
• Develop content, including graphics, and assist in posting and maintaining social media content across platforms such as Facebook, Twitter/X, Instagram, TikTok, Twitch, LinkedIn, Mobilize. 
• Produce and edit photo and video content for digital campaigns, social media, and event coverage.
• Live stream events across multiple platforms (YouTube, Facebook, Twitter/X, Twitch, StreamYard) to maximize reach and engagement.
• Utilize digital engagement to inspire supporters to take action
• Assist in writing emails and creating action pages on the EveryAction platform.
• Help produce newsletters to be shared with members and leaders.
• Provide regular analysis reports and goals on social media metrics.
• Monitor web and social media trends and stay up-to-date on best practices.
• Design organizational collateral including graphics, flyers, kicker cards using design platforms like Canva.
• Assist with training MU leaders, staff and volunteers on social media best practices.
• Create and implement a monthly social media calendar that is both current and proactive. 

Communications Stability

• Work closely with the Communications Director to develop, refine, and advance the messaging of Michigan United campaigns.
• Stay current on issues vital to affected communities, the political landscape, and other matters impacting Michigan United’s mission, goals, and objectives.
• Build relationships with current and prospective members, deepening their participation in the communications program.
• Develop talking points and key messaging to ensure consistency in public communications.
• Prepare speakers for events, press interviews, and public appearances, ensuring they are aligned with organizational messaging.

Fundraising

• Develop content to increase fundraising and donations to MU

The above responsibilities are intended to describe the general nature and level of work being performed. They are not intended to be an exhaustive list of all responsibilities, duties, and skills required of personnel classified in this manner. Duties, responsibilities, and activities may change at any time with or without notice. 

Qualifications

• Passionate about economic and racial justice, deeply aligned with Michigan United's vision and Theory of Change.
• Strong writing, editing, and communication skills.
• Proven experience in media relations, digital content creation, graphic design, social media management, SEO, email marketing, and web design.
• Proficiency with digital platforms, as well as social media management tools, and website building platforms, including WordPress, EveryAction, Canva, Asana, Mobilize, and major social media platforms.
• Ability to work collaboratively in a fast-paced environment and handle crisis situations with poise.
• Proactive and self-motivated, able to take initiative, work independently, and drive projects forward without constant oversight.

Additional Job Specifications

• Job Classification: FLSA Non-Exempt
• Job Length: Regular, Full-time
• Compensation:  $50,000
• Work Schedule: 40 hours, Primarily Weekdays  with Some Evenings / Weekends. 
• Location: Hybrid: On-site & Virtual, must be based in the state of Michigan; 
• Benefits: Health, Vision, Dental, PTO, 401K, Discretionary Year-End Contributions, etc.

Application Process

If you are interested in this opportunity, please send apply via the JazzHR link or send your application to [email protected]. Applications should include a resume, letter of interest, three professional references and work samples showcasing your relevant experience. Please ensure your cover letter highlights your experience related to the responsibilities outlined in the job description and your commitment to Michigan United's mission. Applications will be reviewed on a rolling basis, so early submission is encouraged.

Timeline: Submissions will be reviewed on an ongoing basis. 

Michigan United contracts with BOOM LLC for backend & operational support including hiring and employment. BOOM LLC is an equal opportunity, affirmative action employer. Those that identify as queer, trans, non-binary, Black, Indigenous, people of color, disabled, parents, are/have been system-impacted, are immigrants, and anyone who has experienced systemic oppression and/or gender-based violence are encouraged to apply. We will consider qualified applicants with arrest and conviction records for employment.