Communications Manager

We are Generac, a leading energy technology company committed to powering a smarter world.

Over the 60 plus years of Generac’s history, we’ve been dedicated to energy innovation. From creating the home standby generator market category, to our current evolution into an energy technology solutions company, we continue to push new boundaries.

As the total energy solutions company powering a smarter world, Generac is at the forefront of ushering in a new era of energy management. We're exploring breakthrough technologies, delivering connected solutions, and helping people use energy on their own terms. Just as we're transforming how the world thinks about energy, we're evolving how we connect with and inspire our teams who make it all possible.

This is your opportunity to help shape strategic communications that keep our global workforce informed, engaged, and aligned as we pioneer the future of energy solutions.

The Role

We're looking for an experienced communications professional who excels at strategic thinking and executive partnership. As our Corporate Communications Manager, you'll serve as a trusted advisor to senior business leaders while developing and executing comprehensive communications strategies that drive employee engagement and support business transformation.

You'll work across both internal and external communications — creating compelling content, managing strategic campaigns, and building connections with employees while also supporting PR initiatives, thought leadership, and social media efforts. This integrated approach gives you exposure to the full communications spectrum while focusing on the strategic advisory work that makes the biggest impact. We need someone who understands how to translate complex business strategies into clear, engaging messages that resonate with diverse audiences. You'll collaborate closely with leadership teams to ensure our communications drive results and support our organizational goals.

Key Responsibilities

• Serve as primary communications strategist and advisor to senior business leaders; develop and execute comprehensive communications strategies that support business transformation, operational excellence, and employee engagement
• Research, write, and develop compelling content for internal business updates, executive messages, employee communications, and external thought leadership, social content, and PR materials that connect strategy to action
• Support development of talking points, video scripts, and briefing materials for town halls, leadership presentations, media interviews, and other executive communications
• Collaborate with team to ensure consistency of tone, clarity, and alignment across all internal and external messages and channels
• Lead external storytelling initiatives including media preparation, thought leadership development, social content creation, and PR campaign support in partnership with Corporate Communications
• Track effectiveness of communications campaigns and messaging across internal and external channels through analytics, metrics, and stakeholder feedback; generate regular insights reports that demonstrate communication effectiveness and guide strategy refinement
• Develop annual communications calendars that integrate both internal engagement initiatives and external visibility opportunities aligned with business priorities
• Stay current on communications trends, employee engagement platforms, PR best practices, and social media innovations; identify and implement new approaches to improve communication impact across all channels
• Work with event planning teams to execute select communications events and initiatives that support both employee engagement and external brand visibility
• Conduct communication assessments and identify opportunities to improve messaging effectiveness across internal and external communications

Qualifications

• 6+ years of experience in internal communications, corporate communications, or related fields
• Demonstrated experience supporting senior executives with strategic communications advisory capabilities
• Exceptional writing and content creation abilities across multiple formats and channels
• Proven ability to simplify complex business and technical topics for diverse audiences
• Skilled at building relationships and influencing across business functions and organizational levels
• Experience with communications during organizational change and transformation
• Familiarity with tools like SharePoint, Poppulo, digital signage platforms, and analytics tools
• Strong project management capabilities with ability to manage multiple priorities in a complex environment
• Knowledge of communications best practices and innovative media approaches
• Experience supporting PR/external communications initiatives preferred
• Collaborative, proactive, and solutions-oriented approach with proven problem-solving abilities Education Bachelor's degree or equivalent experience

Physical Demands: While performing the duties of this job, the employee is regularly required to talk and hear; and use hands to manipulate objects or controls. The employee is regularly required to stand and walk.  On occasion the incumbent may be required to stoop, bend or reach above the shoulders. The employee must occasionally lift up to 25 - 50 pounds. Specific conditions of this job are typical of frequent and continuous computer-based work requiring periods of sitting, close vision and ability to adjust focus. Occasional travel.

“We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, national origin, disability status, protected veteran status, or any other characteristic protected by law.”