Community Manager

DIME is looking for an innovative, creative, and community-obsessed Community Manager to lead our social presence and deepen the emotional connection with our growing audience. This role is perfect for someone who thrives in a fast-paced, evolving environment and is excited to both dream up big ideas and bring them to life across social platforms.

You’ll play a pivotal role in building and nurturing our online community, growing our brand visibility, and strengthening customer loyalty through thoughtful content, real-time engagement, and strategic campaigns.

Key Responsibilities:

Social Media Strategy & Content Execution

• Lead and evolve DIME’s organic social media strategy across Instagram, TikTok, Facebook, Threads, and emerging platforms.
• Plan and execute daily posts that align with our brand voice and values, using a mix of original, curated, and user-generated content.
• Collaborate with the Brand Marketing Coordinator on content ideation, execution, and calendar management.
• Stay ahead of trends and continuously pitch fresh, creative ways to bring our products and purpose to life on social.

Community Engagement & Growth

• Cultivate a loyal, highly engaged community by sparking conversations and responding authentically to comments, DMs, and brand mentions.
• Oversee the DIME Community Facebook Group, ensuring it’s a vibrant space that aligns with brand values and provides insightful feedback loops.
• Develop and manage community-driven initiatives such as giveaways, product feedback forums, and loyalty spotlights.

Brand Storytelling & Cross-Team Collaboration

• Collaborate with Creative, Performance Marketing, Influencer, and Customer Service teams to ensure cohesive storytelling across all touchpoints.
• Contribute ideas to influencer and ambassador campaigns to help extend community reach and amplify UGC.
• Align content themes with overall marketing campaigns, product launches, and promotions.

• Monitor and report on social media performance and engagement metrics regularly, offering insights and optimization strategies.
• Identify trends, feedback, and sentiment that can guide product development, content refinement, and brand direction.
• Suggest and test new features or tools to grow our audience and deepen engagement.

What We’re Looking For:

• 3+ years of experience in social media and/or community management, ideally in the skincare, beauty, or wellness space.
• A strong strategic thinker with the ability to execute at both a high level and in the day-to-day details.
• Passionate about community building and making people feel seen, heard, and valued.
• Strong understanding of how to tailor content across platforms (TikTok vs. IG vs. Facebook, etc.).
• Highly collaborative with excellent communication and project management skills.
• Confident working with metrics and data, with a knack for turning insights into action.
• Comfortable with ambiguity and resourceful in a fast-paced startup environment.
• Bonus points if you're confident on camera or have experience directing short-form video content.