Construction Equipment Sales Representative

Monroe Tractor is a well-established and highly respected dealership specializing in construction and agricultural equipment, proudly serving the Northeastern U.S. for over 70 years. With 18 locations across New York, Pennsylvania, Vermont, Connecticut, and Massachusetts, we are known for delivering best-in-class equipment solutions and exceptional customer support to more than 15,000 loyal clients. As a family-owned and operated business, our commitment to integrity, service, and innovation remains as strong today as it was in 1951.

We are currently seeking a Construction Equipment Sales Representative to join our growing team. This is an exciting opportunity for a motivated and relationship-driven professional to sell capital equipment and support customers across an assigned territory. You’ll use outbound sales techniques, territory management skills, and a consultative approach to help clients select the right equipment and services for their operations.

*The Construction Sales Representative position is for our Cattaraugus and Chautauqua County Territory

Pay: $50,000–$65,000 annually, plus uncapped commission potential. Our Sales Representatives earn an average annual income of $150,000, with top performers significantly exceeding that through strong sales performance and customer growth.

Sales Benefits

• Base + Commission Pay Structure


• Competitive Pay Plan


• Frequent Industry Training

Benefits

• Monthly vehicle reimbursement of $675.00, plus mileage


• Medical, Dental & Vision Insurance


• 401K Plan + Match


• Competitive Paid Time Off Policy


• Short/Long Term Disability


• Annual Reviews and Growth Opportunities!


• Generous Commission Plan

Qualifications

• Prior experience with heavy agriculture equipment and/or construction equipment required.


• Proven sales success in which goals were achieved or exceeded.


• Problem-solving skills.


• Strong independent work ethic, able to collaborate with internal staff to achieve individual as well as branch goals.


• Excellent customer service skills; a builder of relationships.


• Clear and concise communications.


• A strong sense of urgency, focusing on time & territory management.


• Strong computer skills with a priority on Microsoft Office programs.

Responsibilities

• Dedicatedly identify and engage prospective customers and offer assistance or direction to any customer who could benefit from our services.


• Assist customers by asking questions and listening carefully to their responses.


• Explain product performance, application, and benefits to prospective customers.


• Describe all equipment options available for customer purchases.


• Build strong rapport and life-long relationships with customers.


• Effectively overcome objections, close sales, and perform all other steps of the sales process in accordance with company standards.


• Actively use and update the Client Relationship Management System (CRM).

We are an equal opportunity employer and prohibit discrimination/harassment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.