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Content Marketing Specialist

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Job Description - Content Marketing Specialist

Welcome to Pioneer Square Brands, a dynamic and innovative company at the forefront of the consumer goods industry. Committed to delivering high-quality products, we take pride in our dedication to excellence, creativity, and customer satisfaction. With a diverse portfolio featuring renowned brands (Brenthaven, Gumdrop, and VAULT), our mobile technology accessories ensure our customers achieve successful technology deployments. Our team comprises passionate individuals united by a shared vision to shape the future of our industry. If you are seeking a challenging and rewarding position in a fast-paced environment where your ideas are highly valued, join us at Pioneer Square Brands and become an integral part of our exciting journey.


 


Our Core Purpose:
We ensure technology works so that people can focus on what matters


 


Our Core Values:



  • Genuine and Respectful

  • Pride in Everything We Do

  • Excellence through Innovation

  • Obsessed with Customer Success


 


Pioneer Square Brands has a global footprint with office locations in High Point, North Carolina, and Manila, Philippines.


 


We are actively looking for a highly motivated and energetic professional with a positive attitude who desires to be part of our growing team. Competitive salaries and benefits, including profit sharing, await the successful candidate.


 


Content Marketing Specialist


Location: High Point, North Carolina



About the Role:



The Content Marketing Specialist will work closely with cross-functional teams to plan, create, execute, and optimize content marketing initiatives across multiple channels. This role is responsible for developing high-quality content that drives engagement, supports product marketing efforts, and delivers measurable results.


 


Key Responsibilities:




  • Collaborate with the marketing team to plan and execute effective content marketing campaigns aligned with business goals

  • Ensure consistent, on-brand, cohesive marketing communications across the company website, digital platforms, print materials, and advertising channels

  • Oversee the creation, writing, editing, and approval of marketing content for both paid and organic channels

  • Manage and maintain the content calendar, ensuring all content is published on schedule.

  • Optimize content using current SEO best practices, including keyword research and on-page optimization

  • Execute content strategies to support existing products and marketing initiatives

  • Track, analyze, and report on campaign performance, using insights to optimize future content and measure success against KPIs

  • Collaborate closely with cross functional teams on strategy and execution

  • Analyze consumer behavior and develop data-driven optimization strategies

  • Support additional marketing-related tasks as needed


 


 


Qualifications:



  • At least 5 years of experience in content marketing or content management

  • Background in Journalism, Marketing, Communications, or a related field

  • Solid experience with digital marketing tools such as Google Analytics, HubSpot, Mailchimp, Domo, Facebook Business Manager, or similar platforms

  • Demonstrated experience in SEO copywriting and content optimization

  • Strong understanding of social media platforms and content best practices

  • Exceptional written English skills with strong attention to detail

  • Highly organized with excellent time-management skills

  • Experience with Salesforce and Pardot is highly preferred

  • Experience using Asana is preferred


 


Success Factors:



  • Consistently meets quarterly and annual content and campaign KPIs

  • Drives measurable improvements in engagement, traffic, and lead performance year over year

  • Delivers on-time, on-brand content across all channels

  • Improves organic performance through effective SEO and content optimization

  • Maintains strong cross-functional alignment and positive stakeholder feedback

  • Ensures accurate reporting, clean data, and reliable use of marketing systems

Original job Content Marketing Specialist posted on GrabJobs ©. To flag any issues with this job please use the Report Job button on GrabJobs.
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