Coordinator, Field Marketing (Remote Opportunity)

icon building Company : Hyatt
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Job Description - Coordinator, Field Marketing (Remote Opportunity)

Description:

The Opportunity

Hyatt seeks a dynamic Coordinator to join a team that loves being the connection between corporate marketing strategy and hotel execution and is eager to develop their skill set through providing additional marketing support to members of the Field Marketing team. In this role, you will collaborate closely with multiple teams – such as Sales, Operations, Digital, and Brand – on a shared goal: to drive hotel revenue. You will be part of a team passionate about diversity, equity, and inclusion, committed to nurturing curiosity and new skills and building connections across the organization with stakeholders, colleagues, and guests.

Who We Are

At Hyatt, we believe in the power of belonging and creating a culture of care, where our colleagues become family. Since 1957, our colleagues and guests have been at the heart of our business and helped Hyatt become one of the world's best and fastest-growing hospitality brands. Our transformative growth and the addition of new hotels, brands, and business lines can open the door for exciting career and growth opportunities for our colleagues.

As we continue to grow, we never lose sight of what’s most important: People. We turn trips into journeys, encounters into experiences, and jobs into careers.

Why Now?

This is an exciting time to be at Hyatt. We are growing rapidly and are looking for passionate changemakers to be a part of our journey. The hospitality industry is resilient and continues to offer dynamic opportunities for upward mobility, and Hyatt is no exception.

How We Care for Our People

Our purpose sets us apart—to care for people so they can be their best. Every business decision is made through the lens of our purpose, and it informs how we have and will continue to support each other as members of the Hyatt family. Our care for our colleagues is the key to our success. We’re proud to have earned a place on Fortune’s prestigious 100 Best Companies to Work For list for the last ten years. This recognition is a testament to how our Hyatt family continues to come together to care for one another, our commitment to a culture of inclusivity, empathy, and respect, and making sure everyone feels like they belong.

We’re proud to offer exceptional corporate benefits which include:

•Annual allotment of free hotel stays at Hyatt hotels globally

•Flexible work schedules

•Work-life benefits including well-being initiatives such as a complimentary Headspace subscription, and a discount at the on-site fitness center

•A global family assistance policy with paid time off following the birth or adoption of a child as well as financial assistance for adoption

•Paid Time Off, Medical, Dental, Vision, 401K with company match

Our Commitment to Diversity, Equity, and Inclusion

Our success is underpinned by our diverse, equitable, and inclusive culture and we are committed to diversity across the board—from whom we hire and develop, the organizations we support, and whom we buy from and work with.

Being part of Hyatt means always having space to be you. Our global teams are a mosaic of cultures, ethnicities, genders, ages, abilities, and identities. We constantly strive to reflect the world we care for with teams that achieve and grow together. To learn more about our commitments to DE&I, please visit the Why Hyatt section of the Hyatt career page.

Who You Are

As our ideal candidate, you understand the power and purpose of our Culture of Care and embody our core values of Empathy, Inclusion, Integrity, Experimentation, Respect, and Well-being. You enjoy working with others, are results-driven, and seek various opportunities to develop personally and professionally.

The Role

This position is responsible for supporting the scope of services for the Field Marketing Opt-In Program hotels in the Americas. The coordinator will work with the Senior Managers and Managers to understand their local markets and assist in executing digital marketing tactics that will drive success. The coordinator will act as a support contact for all Field Marketing Opt-In Program initiatives including Digital Content, Paid Media, Regional Offers, and Reporting.

The position will collaborate cross-functionally with Commercial Services and Operations as needed.

Additional responsibilities include:

•Assist Field Marketing Managers with executing digital marketing programs for the opt-in program hotels with a heavy emphasis on the daily management of hotel websites, landing pages, mobile presence, and third-party business and paid media listings.

•Share local marketing and brand best practices with hotels to help drive positive business results.

•Serve as a liaison for properties regarding questions about corporate marketing tools, programs, campaigns, and brand standards.

•Regularly attend team and cross-functional calls to better understand business needs and competition for properties and cluster regions.

•Provide ongoing support to all hotels to optimize online hotel presence, with a particular focus on growing book direct revenue and channel mix.

•Coordinate with FM preferred vendors and partners to ensure quality execution of local marketing tactics.

•Assist in compiling reports for key stakeholders, including KPIs, comparative scorecards, summarization of performance, and future recommendations and action items.

•Provide ongoing training to property marketing teams.

Optimize training manuals, guidance, and instruction on how to utilize our digital marketing platforms and tools to optimize digital activities and revenue performance.

•Support administrative duties and special projects or tasks as assigned.

•Ensure property marketing programs and initiatives are accurate, complete, timely, and align closely with corporate and brand strategic priorities.

Qualifications:

Experience Required:

•2+ years of experience in Digital Marketing, Media, or E-Commerce

•Highly motivated, goal-oriented, creative, and self-starter with exceptional prioritization, time management, and organizational skills, including the ability to handle multiple projects simultaneously effectively and competently and the flexibility and ability to quickly adapt to changes and new technologies

•Ability to work in a highly matrixed organization

•Excellent interpersonal and written communication skills

•Must be able to function at a fast pace in a service-oriented environment

•Proven ability to impact and work with all levels of the organization

•Build relationships and work effectively with numerous departments at the corporate office

Experience Preferred:

•Prior hospitality marketing and/or digital agency experience

•Initiative-taking, goal-oriented, creative, self-starter with exceptional prioritization, time management, and organizational skills, including the ability to handle multiple projects simultaneously effectively and competently and the flexibility and ability to quickly adapt to changes and new technologies

•A passion for technology and digital media, including experience with communicating knowledge of evolving best practices and developing resources to action on web trends

•Participant in DE&I activities and events

•On-property hotel experience

Skills Needed to Perform this Job:

•Proficiency in Microsoft Office Suite

•Proficiency in online tools such as Adobe Analytics, Google My Business, TripAdvisor, Tableau, Google Applications, and various 3rd party listings

•Knowledge of the Koddi Private Markets platform is highly preferred

•Ability to navigate through proprietary tools for Website Updates, Digital Asset Management, Custom ancillary promotional offers, and Vanity site platforms

The position responsibilities outlined above are in no way to be construed as all-encompassing. Other duties, responsibilities, and qualifications may be required and/or assigned as necessary.

We welcome you:

Research shows that women, people of color, and other historically excluded groups, tend to apply to jobs, only if they meet all the listed job qualifications. Unsure if you check every box, but feeling inspired to enhance your career? Apply. We’d love to consider your unique experiences and how you could make Hyatt even better.

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