We are eager to add an experienced Data Analyst 3 to join our talented team at Varite, Inc in San Jose, CA.
Growing your career as a Full-Time Data Analyst 3 is an outstanding opportunity to develop essential skills.
If you are strong in time management, problem-solving and have the right experience for the job, then apply for the position of Data Analyst 3 at Varite, Inc today!
Pay Range: $60-65/hr
Duties: - In this role, you will help plan and implement marketing effectiveness measurement across the paid and organic/owned Social Media channels. (Meta, YouTube, TikTok, etc...)
This role will work closely with cross-functional teams to- Track weekly performance (spend & KPIs) and build automated dashboards/tools to enable self-serve insights.
- Set quarterly KPI targets, evaluate investment efficiency, and provide inputs on social channel optimizations.
- Perform content & audience level analysis, build full-funnel content measurement framework to understand 'what contents are performing best to which audience segments?'
- Design & Measure A/B tests (or Marketing Incrementality Test) to validate the hypothesis and findings to be used in modeling.
- Working with Social Marketers, Data Engineering, and Data Science teams to develop new tools from 0 to 1.
Skills: - 5+ years of marketing or business analytics experience with synthesizing large-scale data sets to generate insights and recommendations.
- 5+ years of working experience using SQL, Excel, Tableau, and/or Power B. R & Python knowledge are preferred.
- Understanding of the data science models used for measuring marketing incrementality, e.g. multi-touch attribution, marketing mix models, causal inference, time-series regression, match market test, etc....
- Understanding of the full-funnel cross-platform marketing and media landscape and experience evolving analytics and measurement capabilities.
- Flexibility in priority shifts and fast iterations/agile working environment.
- Strong problem-solving skills, and ability to structure problems into an analytics plan.
Education:
Benefits of working as a Data Analyst 3 in San Jose, CA:
● Excellent Benefits Package
● Room for Advancement
● Advantageous package
Salary :
No CV Required
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