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Demand Generation Manager

Job Description - Demand Generation Manager

Demand Generation Manager needs 3-5 years of experience in marketing and demand generation.

Demand Generation Manager requires:

  • Proven track record of executing campaigns end-to-end.
  • Knowledge of Salesforce, Marketo, Tableau, Clay, are a plus
  • Able to analyze data and make decisions based on results.
  • 15% travel
  • Strong knowledge of B2B / enterprise marketing, digital marketing, experience building end-to-end campaigns, and working cross-functionally with sales teams.
  • Proven track record of executing campaigns end-to-end.

Duties:

  • Execute on omni-channel demand generation campaigns from start to finish to drive leads and opportunities
  • Build cogent data-driven marketing strategies and plans to ensure a consistent volume of opportunities are generate month-over-month
  • Collaborate cross-functionally with partners in content, events, paid media, web to support new initiatives or optimize existing efforts
  • Manage relationships with vendors and own a paid media sponsorship calendar to grow lead generation initiatives in this channel
  • Manage budget and track results to ensure ROI for our initiatives
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