Digital Advertising Operations Specialist

Overview: Mediassociates is a leading independent media planning, buying and analytics agency located in Fairfield County, Connecticut. It leverages an approach called Precision Branding to guide brands in planning communication campaigns with a focus on predicting, measuring, and optimizing business outcomes. With the advertising landscape shifting almost daily, Mediassociates leads clients through the ongoing revolution in media and technology. Mediassociates has been named an Adweek Fastest Growing Agency and an AdAge Best Place to Work. We are seeking a Digital Ad Ops Specialist who will play an important role in our future growth plans.

Job Summary

The individual in this role will support the execution and optimization of digital advertising campaigns across multiple platforms, primarily CM360 and other campaign management/marketing operations tools. This role involves trafficking, QA, and reporting, as well as collaborating with cross-functional teams to ensure accurate campaign set-up and delivery. Responsibilities also include maintaining operational workflows, identifying minor process improvements, and contributing to the growth of ad operations best practices.

Responsibilities

• Execute and QA digital campaigns in CM360, IAS, and Innovid, including ad trafficking and campaign setup within Demand Side Platforms (DSPs).


• Monitor live campaigns to ensure ads are delivering accurately and on schedule, identifying and resolving minor issues.


• Collaborate with Account, Digital Activation, Analytics, and external partners to ensure smooth campaign execution and high-quality deliverables.


• Maintain organized documentation and follow established workflows while identifying minor opportunities for efficiency improvements.


• Communicate campaign updates and technical details clearly to non-technical teams both internally and externally.


• Stay up to date with industry trends and support continuous improvement of ad operations processes and tools.

Qualifications

• Bachelor's degree or relevant internship/work experience in marketing, advertising, communications, or a related technical field


• 1–3 years of experience in Ad Operations, digital advertising, or a related role


• Experience with Ad Servers (Campaign Manager 360 (CM360) preferred), Media Ocean (Prisma) and DSPs.


• Knowledge of digital ad operations processes, including trafficking and QA of ad tags


• Strong analytical, problem-solving, and organizational skills with attention to detail


• Proficiency in Microsoft Office, particularly Excel (VLOOKUPs, pivot tables), Word, and PowerPoint


• Clear communication skills for internal and external collaboration


• Time management skills with the ability to manage multiple projects


• Basic understanding of HTML and JavaScript is a plus

Our office is located in Sandy Hook, Connecticut. While we maintain a highly flexible work culture for all, our local candidates are encouraged to use our updated office space in Sandy Hook, CT which allows you to take part in our office culture and team development that naturally occurs in office. In addition, if you need to take a break from work, there is a beautiful waterfall and serene stream just outside our front door. Candidates from outside the local area who are able to work during our core East Coast office hours, 8:30am-5:30pm ET, are encouraged to apply. Our team working remotely is invited to the office a minimum of two times per year for our Summer Party and again for the Holiday Party. Other team or client meetings may be scheduled at other times during the year.

Mediassociates is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, citizenship, disability, protected veteran status or other characteristics protected by applicable federal, state, or local law.