Digital Content Creator

Digital Content Creator

Location: Phoenix, AZ (On-site role)

Reports to: Marketing Lead

Pay: $21-23/hr

Role Type: Part Time (Max of 20 hr/week), Hourly

Role Overview

The Digital Content Creator will be responsible for bringing the Too Sweet Cakes brand to life online. This role combines photography, videography, graphic design, and social media knowledge to ensure our digital presence reflects the creativity and quality of our products. Working closely with the Owner and Marketing Lead, this person will turn vision into compelling campaigns that engage our community and grow our brand.

Key Responsibilities

Content Creation

• Capture high-quality photos and videos of products, events, and behind-the-scenes moments
• Edit content for multiple platforms (Instagram, TikTok, Facebook, LinkedIn, website, email, etc.)
• Brainstorm, prep and execute digital video assets consistent with brand identity

Content Strategy & Execution

• Help develop monthly/quarterly content for calendars based on marketing objectives
• Assist in digital campaigns and promotions, ensuring consistency across digital channels

Brand Voice & Storytelling

• Collaborate with the Owner/Marketing Lead to bring creative direction to life
• Translate ideas into visuals and digital experiences that align with Too Sweet Cakes’ brand values
• Maintain a consistent voice and look across all platforms

Analytics & Optimization

• Monitor performance of video posts and campaigns, providing regular insights and reports
• Recommend adjustments to video strategy based on data and trends
• Stay up to date on digital trends, tools, and best practices

• Proven experience in content creation (photography, videography, graphic design). Please provide portfolio! 
• Proficiency in design and editing tools (Canva, Adobe Creative Suite, CapCut, Edits, etc.)
• Strong understanding of social media platforms and trends (Instagram, TikTok, Facebook, etc.)
• Excellent writing and communication skills
• Ability to balance creative vision with brand consistency
• Highly organized, self-motivated, and comfortable managing multiple projects at once
• Previous experience in food, hospitality, or lifestyle branding is a plus

• Join a collaborative, growing team at a locally loved bakery

Come be part of a sweet team at Too Sweet Cakes, where every day is a chance to be a part of something delicious!

How to Apply:

Ready to join the Too Sweet Cakes team? We can’t wait to meet you! Please submit your resume along with a brief cover letter explaining why you’d be a great fit for our team.

For more information about the bakery, visit our website or follow us on Instagram:

• Website: www.toosweetcakes.com

• Instagram: @toosweet_cakes