Digital Marketing eCommerce (CMS exp. req.)

Digital Marketing – eCommerce (CMS exp. req.)
Location: Boulder, CO
Salary: $85,000 - $110,000 + Benefits
Benefits: Health, Dental, Vision, 401k, Life insurance, PTO
Job Type: Full-Time
Typical Hours: 9:00am – 5:30pm 
Start Date: ASAP
Sponsorship is not available
Relocation assistance is available 

Digital Marketing - eCommerce Description

Our client is seeking a Digital Marketing – eCommerce professional to add to their team near Boulder, CO. You will lead data-driven digital marketing strategies to scale online revenue, optimize conversion rates, and improve customer acquisition performance. You will focus on strategies to increase traffic, sales, and user engagement. If you are tech-savvy, eager to learn, and bring hands-on experience in eCommerce marketing with a deep understanding of conversion principles (UX, CTA, CRO, etc.), this role would be a great fit for you. This is an exciting opportunity to work in a fast-paced, growth-focused environment, supported by the stability and resources of an established organization.

Digital Marketing - eCommerce Responsibilities

•    Collaborate with colleagues, SEO agency, Virtual Assistants, and Vendors
•    Work across departments to ensure consistent brand messaging
•    Plan and develop digital marketing strategies that are aligned with business goals
•    Create engaging content
•    Implement effective digital marketing campaigns 
•    Drive eCommerce and marketing optimization efforts
•    Ensure a good path to purchase on both mobile and desktop
•    Optimize user experience to drive engagement and achieve marketing goals
•    Test pages and products on the site
•    Track, analyze, and interpret performance metrics to drive data-driven decisions
•    Refine marketing strategies to maximize conversions and drive revenue growth

Digital Marketing - eCommerce Qualifications

•    5+ years of eCommerce marketing experience required
•    Proven record driving sales through marketing techniques required
•    Content Management System (CMS) experience required
•    Strong understanding of conversion principles required