Digital Marketing Manager (Remote)

Overview

At Mensah & Mensah LLC Insurance Services, we are seeking a talented individual to join our team in a dynamic marketing role. This position offers the flexibility of remote work, allowing you to contribute to our mission of providing exceptional insurance services.

Key Responsibilities

• Develop and implement comprehensive digital marketing strategies to enhance brand visibility and drive customer engagement.
• Manage social media accounts, creating engaging content that resonates with our audience.
• Analyse market trends and customer data to inform marketing decisions and optimise campaigns.
• Collaborate with cross-functional teams to ensure alignment in messaging and branding.
• Monitor and report on the performance of digital marketing initiatives, making adjustments as necessary.

Requirements

• Bachelor's degree in Marketing, Communications, or a related field.
• Proven experience in digital marketing, preferably within the insurance or financial services sector.
• Strong understanding of SEO, PPC, and social media marketing.
• Excellent written and verbal communication skills.
• Ability to work independently and manage multiple projects simultaneously.

Nice to have

• Experience with email marketing platforms and CRM tools.
• Knowledge of graphic design software.
• Familiarity with analytics tools such as Google Analytics.