Digital News Content Producer - Wvva

About Gray Media:

Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 45 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

About WVVA:

Why WVVA?
Imagine living in "Nature’s Air-Conditioned City" of Bluefield, WV, nestled amidst the majestic Appalachian Mountains! WVVA isn't just a station; it's your gateway to adventure. We're centrally located to major markets and surrounded by a playground of world-class white-water rafting, thousands of miles of breathtaking ATV and hiking trails, exhilarating skiing, and so much more. We love living here!

Job Summary/Description: 

Digital News Content Producer - Be the first to break the story!
WVVA (a Gray Media station) in Bluefield, WV, is hiring a hard-working Digital News Content Producer to power our website, mobile app, and social platforms with fast, accurate, and compelling coverage. As the newsroom’s real-time front line, you’ll move with urgency, write with clarity, and think across platforms—owning breaking news, driving alerts, and delivering standout enterprise digital storytelling. If you bring fresh ideas for digital spaces and have experience with video editing, social media, and strong writing (preferred), we want to meet you.

At WVVA, we push for excellence every day, leveraging the latest technology and constantly finding smarter ways to lead our market.

Duties/Responsibilities include, but are not limited to:

• Move quickly with management to send breaking news and weather alerts—including push notifications—across all digital platforms.
• Collaborate with newsroom teams to create content that meets WVVA’s high standards.
• Publish to online and social platforms using digital publishing tools, video editing software, and related resources.
• Build engaging, user-friendly elements inside articles (photo galleries, interactive charts, embedded content, etc.).
• Execute live stream coverage of press conferences or breaking news events as needed.
• Develop daily digital coverage and special content plans.
• Train new employees on digital workflows and platform expectations.
• Bring a team-first attitude every day.

Qualifications/Requirements:

• Bachelor’s degree in social media, journalism, or related field (preferred).
• Knowledge of ENPS (preferred).
• Solid understanding of web publishing software, with demonstrated experience developing and publishing news.
• Strong understanding of social media strategy.
• Excellent oral and written communication skills to collaborate across the newsroom.
• High-level understanding of journalism ethics.
• Excellent web writing skills and proficiency in AP style.
• Ability to meet deadlines, prioritize assignments, and juggle multiple tasks.
• Thrive in a fast-paced newsroom environment.
• Flexibility to work evenings and weekends as needed.

NO PHONE CALLS, PLEASE!

If you feel you’re qualified and want to work with a great group of people, go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on "apply now", upload your resume, cover letter, and references

(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)

WVVA/Gray Media is a drug-free company

Additional Info:

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.