Agency

NC State Highway Patrol

Division

NC State Highway Patrol

Job Classification Title

Public Information Director I (NS)

Position Number

65042864

Grade

NC21

About Us

The North Carolina State Highway Patrol's primary mission is to reduce collisions and make the highways of North Carolina as safe as possible. The NCSHP has more than 1,600 troopers who cover nearly 80,000 miles of North Carolina roadways, more than any other state except Texas. In addition to enforcing the state's traffic laws, state troopers also guide traffic during hurricane evacuations, re-route traffic around hazardous chemical spills, and they stand ready should any act of terrorism occur. State Troopers are committed to protecting North Carolina's motoring public.

Description of Work

The NC State Highway Patrol is seeking an enthusiastic team member to join the Public Information Office (PIO) as Director of Communications & Digital Media. The Director of Communications & Digital Media assists with strategic planning for public relations, branding, and publicizing all agency programs, advising agency personnel on best methods for promoting activities/program awareness and serving as one of the spokespeople for the agency or Colonel to the media.

Knowledge Skills and Abilities/Management Preferences

This position is deemed eligible for hybrid telework under SHP’s Telework Policy.

Salary Range: $67,996- 116,444 Salary Grade: NC21

This position is located at:

512 North Salisbury St.

Raleigh, NC 27604

Click here to learn about employee perks and benefits

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To receive credit for your work history and credentials, you must provide the information on the application form. Any information omitted from the application form, listed as general statements, listed under the text resume section, or on an attachment will not be considered for qualifying credit.

Management Prefers:

• Knowledge of planning, developing, and managing agency-wide public information or public relations programs, including dissemination of information about operations and initiatives to diverse audiences.

• Ability to write, edit, and translate complex or technical information into clear, accurate, and audience-appropriate content using correct English, AP style, and accepted journalistic standards.

• Knowledge of journalistic principles and modern communications platforms, including print, broadcast, digital, and social media; proficiency with posting strategies, analytics, social listening tools, and emerging communications technologies.

• Proficiency in desktop publishing, graphic design, digital media production, website content management systems, and an understanding of printing, video, and digital production processes.

• Ability to supervise communications staff; establish and maintain effective relationships with leadership, media, and the public; exercise sound judgment under pressure; and meet high-pressure deadlines, including emergency or on-call situations.

Note: Qualified recommended applicant(s) must undergo and successfully pass:

·Criminal Background Investigation

·Drug Screening Test

To receive credit for your work history and credentials, you must provide the information on the application form. Any information omitted from the application form, listed as general statements, listed under the text resume section, or on an attachment will not be considered for qualifying credit.

Key Responsibilities include but are not limited to:

• Serve as the agency’s primary spokesperson and media liaison, representing leadership in interactions with the press and public.

• Develop and execute strategic communications and public relations plans, ensuring consistent messaging across earned media, digital platforms, and outreach channels.

• Lead media relations and content development, including drafting, reviewing, and approving press materials, speeches, talking points, and coordinating interviews and press events.

• Direct and supervise communications staff and functions, including graphic design, video, photography, and digital media production.

• Manage crisis and emergency communications; advise leadership on public messaging; monitor media coverage and public sentiment; and ensure compliance with journalistic standards, AP style, and agency policies.

Position/Physical Requirements:

• Typical work schedule: This is a fulltime position, deemed as on call with special assignment and/or weekend shift.

Note: Qualified recommended applicant(s) must undergo and successfully pass:

·Criminal Background Investigation

·Drug Screening Test

Minimum Education and Experience

Some state job postings say you can qualify by an “equivalent combination of education and experience.” If that language appears below, then you may qualify through EITHER years of education OR years of directly related experience, OR a combination of both. See the Education and Experience Equivalency Guide for details.

Bachelor’s degree in communications, public relations, public affairs, media, journalism, English,

OR

a related field from an appropriately accredited institution and six years of experience in communications, public relations, or publicity work;

OR

an equivalent combination of education and experience.

The Mission of the North Carolina State Highway Patrol is to protect our State with integrity, loyalty, and professionalism. The North Carolina

State Highway Patrol will excel as a national leader in public service through innovative law enforcement, strategic preparedness, and

community engagement.

We are an Employment First state, ensuring that people with disabilities have equal opportunities to succeed in the state government

workplace. NCSHP supports pay equity for women, establish paid parental leave for birth, adoption, and foster care, and implement fair

chance policies. Join a team that welcomes, values, respects and supports all members of our work community.

Application Resources

State of North Carolina Hiring Process Information here.

Be sure to complete the application in full. Resumes may be uploaded with your application but will not be accepted in lieu of a fully

completed application and will not be considered for qualifying credit. "See Resume" or "See Attachment" will NOT be accepted.

Information should be provided in the appropriate areas, to include the following: Education, including high school and all degrees obtained,

Work Experience, and Certificates & Licenses. It is critical to our screening and salary determination process that applications contain

comprehensive candidate information.

Answers to Supplemental Questions are not a substitute for providing all relevant information within the body of your application. To receive

credit for the supplemental questions, you must provide supporting information within the "Work Experience" section of the application, to

support your answers.

If multiple applications are submitted to an individual posting, only the most recent application received prior to the closing date will be

accepted. Applications must be submitted by 11:59 PM on the closing date.

Due to the volume of applications received, we are unable to provide information regarding the status of your application over the phone. To

check the status of your application, please log in to your account. Upon the closing date, applications are "Under Review" and will be

screened by Human Resources for the qualified applicants. The hiring process may take several weeks.

Degree/College Credit Verification

Degrees must be received from appropriately accredited institutions. Transcripts, and degree evaluations may be uploaded with your

application. If you have student loans, becoming a state employee includes eligibility for the Public Service Loan Forgiveness Program. Visit

www.studentaid.gov to learn more.

Veteran’s and National Guard Preference

Applicants seeking Veteran’s Preference must attach a DD Form 214, Certificate of Release or Discharge from Active Duty, along with the

state application.

Applicants seeking National Guard Preference must attach an NGB 23A (RPAS), along with the state application if they are a current member

of the NC National Guard in good standing.

Applicants who are former member of either the NC Army National Guard or the NC Air National Guard, with honorable discharge and six

years of creditable service must attach a copy of the DD 256 or NGB 22, along with the state application.

ADA Accommodations

Consistent with the Americans with Disabilities Act (ADA) and the Pregnant Workers Fairness Act (PWFA), NCSHP is committed to the full

inclusion of all qualified individuals. As part of this commitment, NCSHP will ensure that persons with disabilities, or known limitations covered

by the PWFA, are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or

interview process, please contact the person indicated below.

Employment Eligibility

It is the policy of the State of North Carolina and NCSHP that all employees provide proof of employment eligibility (immigration and

naturalization) before or on the first day of employment. We participate in E-Verify (Employment Eligibility Verification System).

EEO Statement

The State of North Carolina is an Equal Employment Opportunity Employer and dedicated to providing employees with a work environment free from all forms of unlawful employment discrimination, harassment, or retaliation. The state provides reasonable accommodation to employees and applicants with disabilities; known limitations related to pregnancy, childbirth, or related medical conditions; and for religious beliefs, observances, and practices.

Recruiter:

Michael Shane Searles

Recruiter Email:

[email protected]