Director, Brand Creative (Design)

JOB TITLE: Director, Brand Creative (Design)

LOCATION: Los Angeles, CA (hybrid)

REPORTS TO: Chief Marketing Officer

The Company

Sunbit builds financial technology for real life. Our AI-native platform helps more people get to “yes” at the moments that matter with personalized offers, transparent terms, and no added consumer fees. In stores, practices and service centers across the country, Sunbit provides a fast, fair pay-over-time option. For everything else, the Sunbit Credit Card delivers a modern, no-fee credit experience managed in a powerful mobile app.

We are guided by people-centered values: Serve Others Before Self, Include Always, Connect Genuinely, Innovate for Good. These values shape how we build, how we support customers and merchants, and how we work with each other.

What makes Sunbit different is an AI-native infrastructure that runs through the full customer and merchant journey. Our interconnected AI systems power instant decisioning, streamline fraud checks with human-in-the-loop safeguards, and enable highly personalized offers at scale. The result is a quick, fair, and simple experience for consumers and merchants.

We pair this technology with inclusion and transparency. Sunbit delivers industry-leading approval rates — 90%+ in auto service and 85%+ in dental — while maintaining zero consumer fee-based revenue. It is a better way to serve people and merchants, proven at scale.

Today, Sunbit is available across a nationwide, in-person merchant network of 30,000+ locations spanning auto service centers, dental and optical practices, veterinary clinics, and other specialty services. We help teams say “yes” more often and help customers move forward with confidence.

The Role

We are hiring a Director, Brand Creative (Design) to lead and elevate the visual identity of Sunbit across every consumer and business touchpoint. This is a senior creative role that sits at the heart of our marketing organization, partnering closely with our Director, Copywriting & Editorial to ensure our visual identity and messaging work in lockstep.

Reporting to the CMO, you will own the full design function: from brand identity systems and design language to campaign creative, digital and product marketing design, motion and video, and executive presentations. As a leader in the continued evolution of our visual identity, your work will shape how millions of consumers and thousands of merchant partners experience and connect with Sunbit as we scale nationally.

Operating in the FinTech space means the bar for precision is high. Attention to detail is essential: every asset we put into the world must be consistent, clear, and compliant. This role is ideal for a senior designer and creative leader who understands that rigorous brand standards and bold visual storytelling are not in tension but are two sides of the same coin.

What you’ll do:

Visual Identity & Design Systems

• Own and evolve Sunbit’s visual identity, design language, and brand guidelines across consumer and merchant audiences.
• Lead the continued evolution of our visual identity, ensuring it remains distinctive, consistent, and fit for purpose as the company grows.
• Build and maintain scalable design systems, component libraries, and templates that translate complex fintech offerings into clear, human visual experiences.
• Partner with Copywriting & Editorial to ensure design and copy are developed in tandem, with consistent visual and narrative cohesion.
• Serve as the design authority across the marketing org, upholding consistency, quality, and compliance in all outbound creative, with a meticulous eye for detail given the regulatory standards of operating in the fintech space.

 Campaign & Content Design

• Art direct and design integrated marketing campaigns across paid media, OOH, digital, email, CRM, and social.
• Lead design for the website, landing pages, and product marketing materials.
• Produce and oversee social, editorial, and content design that supports brand authority and performance.
• Direct motion, video, and photography, from concept and storyboards through final edit, collaborating with creative and production partners.

Executive & Investor Design

• Design investor decks, board presentations, and executive narratives in partnership with leadership.
• Support PR and communications initiatives with visual assets, brand imagery, and event and trade show creative.
• Design internal communications and environmental branding that bring company strategy, brand, and culture to life for employees.

Cross-Functional Collaboration & Creative Leadership

• Act as a key creative partner to demand gen, CRM, partner marketing, and product teams, ensuring design needs are met with speed and quality.
• Build and maintain design processes, project intake, and creative review workflows.
• Hire, mentor, and manage design talent (in-house and freelance) as the function scales. ● Establish and govern a centralized asset library and DAM, ensuring approved brand assets are accessible and up to date. What Success Looks Like
• Sunbit has a clear, distinctive, and consistent visual identity that resonates across consumer, merchant, and investor audiences, and continues to evolve with intention as the company scales.
• Every asset that goes into the world is compelling, on-brand, and meets the precision standards required in a regulated industry.
• Design and copy function as one integrated creative unit, producing work that is on-brand, on-strategy, and on-time.
• The CMO and leadership team have a trusted creative partner who elevates every major communication.
• A scalable design infrastructure is in place, with documented standards, efficient review workflows, and a growing team, that keeps pace with the company’s national expansion.

What You'll Bring:

• 10+ years of design experience, with at least 3 years in a senior or lead creative role, ideally in-house at a consumer brand, fintech, or high-growth company.
• A versatile, world-class designer with a portfolio that demonstrates range: brand identity and campaign creative, digital and performance design, motion and video, and executive presentations.
• Deep expertise in building visual identity systems, brand guidelines, and design systems from the ground up.
• Proven ability to collaborate with copy, brand, and marketing teams in a fast-moving environment without sacrificing craft.
• Strong art direction instincts and the ability to give clear, constructive creative direction to other designers and agency partners.
• Exceptional attention to detail. In a regulated industry, consistency and compliance are non-negotiable, and you hold yourself and your team to that standard.
• Experience designing for regulated or complex industries where clarity, accuracy, and trust are paramount; fintech or consumer financial services experience is a strong plus.
• Mastery of Figma and the Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects), with fluency in presentation and prototyping tools and a working knowledge of motion, video, and print production.
• Exceptional communication skills and executive presence, including comfort presenting creative rationale to senior leadership.

How We Pay:

• We believe in paying fairly and equitably based on a number of factors including but not limited to previous experience, relevant work history, interview performance, geographical location, internal equity, and expected level of ownership.
• We are targeting a salary of $200,000 - $250,000 per year for this role
• This role will also be granted company equity via stock options

Why Choose Sunbit?

Sunbit is recognized as one of the fastest-growing and most admired fintech companies, earning honors from Inc. 5000 (four consecutive years), Forbes Fintech 50, Deloitte Technology Fast 500, Financial Times, and FinTech Breakthrough for its innovation and impact. The company has also been featured among Newsweek’s Most Loved Workplaces and CB Insights’ Unicorn Companies, reflecting a valuation of $1.1B.

People choose Sunbit for its people-first culture rooted in service, inclusion, and real-world impact. Powered by AI that helps people in life’s critical moments—offering high approvals, speed, and zero fees—Sunbit has achieved proven scale across tens of thousands of merchants and millions of transactions. Its fast, fair, and simple financial products empower consumers and partners alike through clarity and trust.

The Perks:

• Join one of LA’s fastest growing startups (2023), A Most Loved Workplace, #576 on the 2023 Inc 5000 list, and Forbes Fintech 50 (2024) 
• Mission driven + empowered + collaborative
• Competitive pay and stock options
• Unlimited PTO
• Health Insurance options including Medical, Dental, Vision, Life, EAP, FSA, & Parental Leave
• Newly added HSA and Pet Insurance
• 401K Plan with Matching 
• Cell Phone Stipend 
• Team based strategic planning + Team owned deliverables

Sunbit is an Equal Opportunity Employer. We strive to provide a professional & welcoming workplace for all employees.

Recruitment Fraud Disclaimer

We’ve been made aware of fraudsters impersonating Sunbit employees during the hiring process. Please note that all official communication will come from an @sunbit.com email address, through our applicant tracking platform @sunbit.comeet-notifications.com or directly via LinkedIn. We will never ask for your age, Social Security number, bank account details, payment of any kind, or other unrelated personal information during the application process. Our hiring process always includes interviews, either by phone, zoom, or in person, before any offer is made. If something feels suspicious, please contact us at [email protected] to confirm. 

We ask that you contact [email protected] only about potential instances of fraud. [email protected] does not reach our recruiting team directly. Your application directly through the posting is the best way to ensure that your candidacy is reviewed by our team. Due to the volume of applications, we will not respond to nor forward emails about your candidacy that are sent to [email protected] directly, and your email about your application will be deleted from our systems.