Director, Influencer Marketing

Job Description:

Director, Influencer Marketing

Overview        

If you’re reading this, you’re probably interested in stepping into a leadership role in the fast-growing world of influencer marketing. If leading a team, driving business growth and helping envision the future of the space sounds appealing, a role as Influencer Marketing Director might be a great fit for you.

This role is instrumental in driving growth for our influencer team, while developing, implementing and overseeing processes that will ensure our effectiveness and overall success. It also provides the opportunity to help drive the strategic vision to support your clients’ needs, all in a supportive, people-first environment on a team with ample growth opportunities. This role is open for fully remote, hybrid, or in-office work. 

Key Accountabilities

• Owning one or more influencer marketing client accounts, acting as the beginning and end point to clients who are utilizing our services as partners. Ensuring their dedicated team is meeting their needs and then some.
• Providing overall direction to your team on best practices for managing end-to-end influencer marketing campaigns.
• Responsible for forecasting potential impact of influencer campaigns / KPIs and communicating how it can impact clients’ businesses.
• Collaborating and driving success in skillfully promoting influencer content with Dentsu paid media teams.
• Proactively pitching business growth opportunities to existing clients.
• Being an active part of the new business pitch process, developing strategies, recommendations and presenting to potential new clients in partnership with leaders.
• Assisting your team in developing timelines and project plans to ensure successful delivery.
• Taking an active and responsive role in internal team processes by serving as the approver for project budgets, SOWs, contracts and invoices.
• Serving as a key contact for Dentsu Legal in matters of contract development, amendments, and disputes, lending your expertise to the process.
• Holding ultimate responsibility for meeting financial goals for your account(s).
• Successfully managing a team and communicating challenges, changes and needs with them in an effort to drive success and ensure their continual growth.
• Always considering how we can improve processes, tools and offerings and taking on the development of these improvements.
• Partnering with your Group Director and other team leadership to set the strategic vision for your team and accounts.
• Providing directive and final input on analysis of results as part of performance reporting process to draw implications that inform future campaigns.
• Gaining a broader view of services and offerings across the Dentsu organization, and seeking opportunities to expand our services provided to each client.
• Hold responsibility for client and intercompany billing at project completion.

Person Specification

Our ideal candidate has:

• 5-7+ years’ applicable experience. Agency experience is preferred.
• 4+ years account lead experience who can maintain positive relationships, deliver strategic council, and successfully troubleshoots client and internal issues
• 4+ years in the social/digital space as well as influencer marketing
• Knowledge of sound influencer contracting terms and conditions.
• Experience managing a team.
• A commitment to creating both groundbreaking and high-quality work.
• Knowledge of influencer marketing platforms as well as key performance metrics for paid/earned/owned media and analytics.
• Ability to distill macro information into actionable items that can be applied in our everyday work.
• Prior experience with influencer management platforms such as Creator IQ, Captiv8, or similar.
• Knowledge of paid media best practices a big plus.
• Proven ability to grow business organically and from new logos.
• A team and people-focused attitude.
• An eagerness to learn from others within all levels of the organization. 
• Comfort in a remote working environment.
• Open to coming into the office in select locations, if proximity allows.
• Ability to be self-sufficient while being reliable throughout the day through various communication channels.

Additional Information

The anticipated base salary range for this position is $114,425 - $130,000. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law. 

Benefits available with this position include: 

• Medical, vision, and dental insurance, 

• Life insurance, 

• Short-term and long-term disability insurance, 

• 401k, 

• Flexible paid time off, 

• At least 15 paid holidays per year, 

• Paid sick and safe leave, and 

• Paid parental leave. 

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com. 

To begin the application process, please click on the “Apply” button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.  #LI-RB1 #LI-Hybrid

At dentsu, we believe great work happens when we’re connected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams. Employees who live within a commutable distance of one of our hub offices, currently located in Chicago, metro Detroit, Los Angeles, and New York City, are required and expected to work from the office three days per week (two days per week for employees based in Los Angeles). Dentsu may designate other Hub offices at any time. Those who live outside a commutable range may be designated as remote, depending on the role and business needs. Regardless of your work location, we expect our employees to be flexible to meet the needs of our Company and clients, which may include attendance in an office.

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