Director, Media Platform Development

Reports To: CTO

Location: Nashville, TN

Position Summary

The Director of Media Platform Development is responsible for developing robust and cutting-edge software to support our digital and traditional media operations within the agency. This individual leads a hybrid team of internal developers and dedicated vendor developers supporting the Unlock Media Control Platform, Unlock Performance Insights and other internal and external facing platforms that interface with major digital and traditional advertisers to create automations and efficiencies that help Unlock Health to continue to lead the industry in advanced campaign management. This individual plays a central role in leading the development and implementation of these media tools.

Key Responsibilities

• Serve as the lead architect for Unlock Media Control Platform and Unlock Performance Insights and participate in roadmap construction


• Lead a hybrid development team constructing and maintaining ad campaign tools developed in Node.JS, React, and Angular frameworks


• Oversee AI implementation and oversight for advanced campaign bidding strategies


• Set sprint cadences and oversee development methodologies that ensure fast-paced roadmap execution


• Manage vendor relationships with development contractor vendors


• Coordinate with Cloud Operations team on construction of DevOps pipelines to support regular deployment using robust testing and validation frameworks

Qualifications

Education & Experience

• Bachelor’s degree in Computer Science, or a related field.


• 6-8 years of experience in software development


• 3-5 years of Javascript development experience (including both front and backend development)


• 3-5 years of consultative technical solution development and/or architecture


• 2-4 years of experience in developing marketing media technology for ad agencies


• 2-3 years of experience supporting high-volume ad campaign execution


• 1-2 years of experience with search advertising technology and implementation


• 1-2 years of experience with Google Cloud Platform tools and development (including Firebase, BigQuery, etc.)

Technical Skills

• JS proficiency and React and Angular framework experience


• Advanced API development with fault tolerant solutions that support high volume production environments


• Google Cloud Platform proficiency (Bigquery, Firebase, Cloud Functions, etc.)


• Strong proficiency in workflow automation, form design, and custom report creation


• Familiarity with Figma or similar UX tools


• Detailed understanding of ad campaign mechanics

Soft Skills

• Exceptional problem-solving and analytical thinking abilities.


• Strong communication and stakeholder engagement skills across technical and creative teams.


• Detail-oriented, organized, and able to manage competing priorities in a deadline-driven environment.


• Passionate about optimizing tools and processes to improve team productivity and client delivery outcomes.

About Us:

Unlock Health is a full-service marketing communication agency, grounded in technology, built for healthcare - and integrated with a managed care consultancy with deep revenue strategy expertise. We brought together leading healthcare firms to solve a core challenge: aligning brand, marketing, technology, and revenue strategy so healthcare organizations can attract and retain patients, grow brand equity, and protect their margins. We help our clients do everything from patient acquisition and brand building, to simplifying complex martech ecosystems, and creating digital experiences. Our work is rooted in clarity, authenticity, and a deep understanding of what moves healthcare forward.