Director of Digital Services

SproutLoud

Director of Digital Services

Sunrise ,

Florida

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At SproutLoud our people and culture are central to our success. You’ll find an environment that is 100% jerk free, where people share the values of putting clients first, being accountable, caring about your team and the quality of your work, inspiring others, and growing in your level of expertise and professional development. SproutLoud won the 2022 Top Workplace award, marking the 9th time the company has been recognized as one of the best employers in South Florida, based on anonymous employee feedback.
SproutLoud is a Software plus Services platform that services the local marketing needs of large organizations. Called Through-Channel Marketing Automation (TCMA), we help our clients manage their brands and distribute their marketing resources locally - through sales channels, franchisees, chain-retail locations, dealer networks, value-added reseller (VAR) programs, and field employees/offices - with a comprehensive distributed marketing solution. SproutLoud solutions manage brand compliance, increase speed to market, automate manual tasks, and provide robust reporting and business intelligence.
Identified by Forrester Research as the Third Stage for sales and marketing leaders, SproutLoud is on the forefront of the TCMA industry. We need a great team to help us execute - so come join us!
Overview
SproutLoud's Director of Digital Services is an integral member in supporting our Brands (Master Accounts) by ensuring the expectations and performance metrics of digital services are achieved. In addition this role will be integral in being the liaison between internal teams and brands leading various client calls and managing client deliverables. This role reports to the COO also working closely with the VP of Growth, Client Relationship Manager (CRM) team to execute, manage and optimize digital programs. This individual does this through collaborating across departments and with Marketing Service Providers (MSPs).
The Director of Digital Services is also responsible for interpreting and presenting data analytics for all digital programs as well as using the learnings to make recommendations and adjustments. This position is also responsible for digital product training and education of relevant team members.
You will have a team of Digital Services professionals reporting to you. Your team will help you execute strategy/tasks related to client digital marketing program goals.
Responsibilities
The Director of Digital Services oversees a portfolio of clients' digital programs, managing client relationships in conjunction with the Vice President of Growth and Client Relationship Managers, working with them to understand and meet their goals. S/he brings local/digital expertise to support those goals, creates success metrics, and leads client services teams to execute stellar service delivery.
Continually use your deep understanding of your clients’ business, including in-depth knowledge of industry segment, competitor behaviors, and target audiences, along with your knowledge of software, digital marketing, mobile, brand, creative, etc., to position SproutLoud’s solutions so that they support clients’ goals.
Responsible for staying abreast of best-in-class Marketing and Advertising technologies for applicable digital products
Interact with Client Services and the Vice President Growth in support of clients for various MSP products
Responsible for managing/maintaining our Master Service Providers (MSPs) relationships at a high level
Work directly with all stakeholders to ensure SproutLoud continues to deliver best-in-class products and services
Requirements
BA or BS in Advertising, Marketing, Communications or related degree
Advanced knowledge of digital marketing concepts (paid search, paid social, programmatic digital media)
8+ years experience with 3-5 in an digital agency/digital type environment (e.g. traditional digital agency, MarTech/AdTech firms, client side channel marketing role)
Experience leading client interactions/bringing a strategy to fruition
Excellent client presentation skills (pre-existing clients where you are forming a relationship)
Strong analytical skills including having the curiosity of figuring out the ‘Why’
Detailed understanding of local marketing ecosystem and point solution providers
Previous experience and understanding of Brand to Local/Channel Marketing
An understanding of both corporate run enterprise digital marketing campaigns and local micro budget campaigns are essential
Entrepreneurial mindset and ability to develop new processes and/or formats as needed
Strong experience with Google AdWords and Google Analytics
Intermediate level MS Office skills including PowerPoint and Excel
Strong organizational skills
What do we offer
Joining a 9X Award Winning Best Place to Work - 5 consecutive years
Phenomenally high e-NPS scores - just check out the career portion of our website
An opportunity to join an industry leader with solid growth (and aspirations to become much bigger).
No Jerks on your team
The ability to work on a truly innovative product that evolves with our market’s needs.
The ability to work and grow among a team of fun, kind and passionate people.
A prime location in Fort Lauderdale, Florida; Medellin, Colombia; and, Monterrey, Mexico
Competitive salary scaled to your experience
15-20 days of PTO; Sick leave as you need it
1 month sabbatical at 6 years
Medical, Vision and Dental Insurance Plans
A fast-paced environment where you can make your mark!
The ability to work and grow among an incredible team
Our values
Delight the Customer: We understand that consistently meeting expectations creates a positive experience.
Be the Force of Change: Continuous improvement is a shared responsibility. And it starts with you.
Jerk Free: We don’t take ourselves too seriously. We are humble with no hidden agendas. We demonstrate respect and integrity.
Do What You Say: Follow-up and follow-through. We hold ourselves and each other to this standard.
One-Mission; One Team: We always work together, within and across teams, to accomplish our mission.
Our five steps recruiting process lasts a total of 2 weeks:
Step 1: Meet and greet with a recruiter or hiring manager; followed by some brief assessments
Step 2: Top-Grading, 2-hour interview with 2 Hiring Managers
Step 3: In-person meetings (one day in total) with your peers, direct reports and/or team leads
Step 4: (Position Dependent) An activity or exercise to understand how you think

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