Director of eCommerce - Positive Work Culture

As the Director of eCommerce, you'll play a pivotal role in elevating our online presence and driving sales through innovative marketing strategies. This position requires a hands-on approach and a willingness to dive into both marketing and eCommerce operations to replicate our existing success and propel us to the next level.

Key Responsibilities

• Develop and execute a strategic roadmap to significantly expand Nati Boutique's eCommerce business, leveraging our strong retail presence in Los Angeles to amplify our online footprint.
• Lead the development and execution of innovative marketing, merchandising, and operational strategies to drive revenue growth and enhance customer experiences in the digital space.
• Oversee the integration of eCommerce initiatives with existing retail operations, ensuring alignment and synergy across all channels.
• Collaborate closely with company leadership to align eCommerce initiatives with broader business objectives and priorities, driving cross-channel growth and success.
• Analyze market trends, customer insights, and competitive landscape to identify opportunities for growth and differentiation in the fashion eCommerce space.
• Drive a culture of innovation and experimentation, constantly seeking new ways to optimize performance and exceed business goals.
• Build and lead a high-performing eCommerce team, fostering collaboration, creativity, and accountability.
• Organize and facilitate photoshoots to get our merchandise ready for sale online.

Qualifications

• Bachelor's degree in Business Administration, Marketing, or related field
• Minimum 5 years of experience in eCommerce roles, with a track record of scaling fashion eCommerce businesses.
• Deep understanding of fashion eCommerce platforms, technologies, and industry best practices. Experience with Shopify, Klaviyo, Canva, Instagram & Google preferred. 
• Proven ability to develop and execute successful eCommerce marketing campaigns across multiple channels, with a focus on fashion and apparel.
• Stategic mindset with strong analytical skills and the ability to interpret data and derive actionable insights.
• Excellent leadership, communication, and stakeholder management skills.

Benefits/Perks

• Competitive salary and generous annual bonus program, DOE.
• Employee sponsored healthcare coverage.
• Fun and energetic environment with a growing retailer.
• Direct exposure and regular interaction with owners.
• Employee discount.