Director of Global Integrated Marketing

 Director of Global Integrated Marketing

Job Type:- Full Time

Location:- Harrisburg, PA

Won't have to move to Harrisburg - maybe go there 2x a month and then some international travel (rarely) and rarely to Menlo Park, CA.

So while not moving to Harrisburg, would have to be on the East Coast - don't want any time zone issues.

Still important from a

​large/global ​& B2B technology company.

Responsibilities:-

As a key leader on the global marketing team, the Director of Global Integrated Marketing is responsible for developing and delivering Digital and Integrated marketing communications, programs and initiatives that drive business results.

The ideal candidate will be able to drive change and thrive in a fast-paced, global environment. Will build effective relationships with various key collaborators at all levels of the organization, including Marketing, Sales, Product Management and Channel colleagues.

This role requires someone who is both a strategic thinker, staying abreast of critical industry trends and embedding market-based insight into the development of marketing strategies, and a flawless executor who is able to understand the details of campaign workflows, program execution and sales/marketing systems.

Will manage a small team of marketing professionals and ideally have the skills and capabilities to grow into the global head marketing role for the business unit over time.

Qualifications:

· 15 years' experience in marketing, global experience preferred. Must have a strong understanding of go-to-market strategy and execution, as well as a talent for design and creative analysis.

· Demonstrated experience in product marketing, integrated marketing, and/or brand management experience in a B2B or technology company.

· Industry knowledge of Internet of Things (IoT) a plus.

· Track record of demonstrated success delivering business impact through marketing initiatives.

· Experience with the full marketing mix and knowledgeable on current marketing communications trends and practices. Fluent in digital marketing and utilization within a holistic marketing program.

· Outstanding communication and presentation skills (written, oral, listening, influencing, coaching, strategic communication planning). A convincing communicator with compelling perspectives and knowledge of industry and marketing trends and innovations.

· Strong business acumen, knowledge of the customer, the competition and issues impacting business coupled with the ability to use this information to shape communications and strategies.

· Strong collaboration and influencing skills, with a proven track record of forging excellent relationships across organizations and with senior management.

· Experience with sales and marketing CRM systems

Regards

Avinash
avi (at) scoutet (dot) com
609 303 2211

All your information will be kept confidential according to EEO guidelines.